[AISWorld] Publication of Vol.11, No.4, 2010 issue of Journal of Electronic Commerce Research

[Melody Kiang]

Dear Colleagues,
    On behalf of the Journal of Electronic Commerce Research (JECR), I 
am pleased to announce that Vol. 11, Number 4, 2010 issue of JECR is 
now available at the journal web site: 
"http://www.csulb.edu/journals/jecr/c_i.htm". This is a hybrid issue 
that contains two sections: the Special Section on Electronic Human 
Resource Management and the Global IT-Workforce in an e-Business 
Environment, guest co-edited by Dr. Sven Laumer, 
Otto-Friedrich-University Bamberg, Germany, Dr. Andreas Eckhardt, 
Goethe University Frankfurt am Main, Germany, and Dr. Tim Weitzel, 
Otto-Friedrich-University Bamberg, Germany, and the Regular Section 
edited by Dr. Melody Kiang.

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Special Section on Electronic Human Resource Management and the Global 
IT-Workforce in an e-Business Environment:
Electronic Human Resources Management in an E-Business Environment

Sven Laumer Centre of Human Resources Information Systems, 
Otto-Friedrich-University at Bamberg, Germany
Andreas Eckhardt Centre of Human Resources Information Systems, Goethe 
University Frankfurt am Main, Germany
Tim Weitzel Centre of Human Resources Information Systems, 
Otto-Friedrich-University at Bamberg, Germany 240-250

Abstract
This special issue on Electronic Human Resources Management (E-HRM) in 
an E-Business environment looks t opportunities nd ch llenges ssoci 
ted with recruiting nd developing firm‟s workforce in a digital 
world characterized by endemic talent scarcity, changing values and 
shifting on- and offline behaviors of candidates and employees.
We first draw on a Delphi study with leading HR executives from 25 
internationally renowned large firms and on a quantitative survey with 
144 HR managers from German top 1,000 firms to delineate the key 
trends and issues for modern HR executives. Demographic challenges and 
the war for talent are seen as the most important trends in firms of 
all sizes and in all industries, even ahead of, for example, social 
media or the global economic crisis. Resulting from these trends, our 
survey reve ls th t HR m n gers‟ most pressing ch llenges re st 
ff retention nd internal and external employer branding. Overall, the 
results emphasize the importance for an E-HRM that needs to be both 
effective – adequately fill vacancies – and efficient – make best use 
of scarce resources.
The papers in the special issue address some of the open issues 
identified. Overall, in a peer-review process two out of nine 
submitted articles were selected for the special issue (22 per cent 
acceptance). The first paper by Stefan Strohmeier scrutinizes how 
e-portfolios can improve e-recruiting and talent management. The 
second paper by Sharna Wiblen, David Grant and Kristine Dery uses a 
single case study to learn how a shift from HRM to E-HRM can affect 
talent management and people in n org niz tion nd tr nsform 
firm‟s IT nd HR function.
Keywords: E-HRM (Electronic Human Resources Management), HRIS (Human 
Resources Information Systems), talent management, recruiting, 
e-recruiting, talent management, computer personnel research

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Transitioning to a New HRIS: Reshaping of Human Resources And 
Information Technology Talent
Sharna Wiblen Discipline of Work and Organisational Studies, Faculty 
of Economics and Business, University of Sydney, Australia
David Grant Discipline of Work and Organisational Studies, Faculty of 
Economics and Business, University of Sydney, Australia
Kristine Dery Discipline of Work and Organisational Studies, Faculty 
of Economics and Business, University of Sydney, Australia 251-267

ABSTRACT
The management of talent is increasingly recognised as critical to 
organisational performance, particularly during periods of change. 
This is evident in large scale change projects that are 
technologically based and where major changes to processes typically 
require shifts in skills and capability requirements. Based on a 
single in-depth case study, this paper presents a comprehensive 
exploration of an organisation‟s decision to transition from 
their proprietary stand-alone HRIS system to an integrated vendor 
system. The study shows how this transition ultimately led to the 
reshaping of the organisation‟s understanding of the talent 
requirements in both the Human Resources (HR) and information 
technology (IT) functions and resulted in a new approach to the 
management of talent. By applying a social construction of technology 
based approach (SCOT), we argue that it is important for those 
involved in the study and practice of transitioning technology to be 
mindful of the potential consequences for talent and talent 
management.
Keywords: Human Resource Information Systems (HRIS), E-HR, talent 
management, social construction of technology (SCOT)

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Electronic Portfolios in Recruiting? A Conceptual Analysis of Usage
Stefan Strohmeier Department of Management Information Systems, 
Saarland University, Germany 268-280

ABSTRACT
Electronic portfolios constitute a prominent educational innovation 
which aims at the systematic self-controlled development of 
qualifications based on a meaningful collection of electronic items. 
As a commonly supposed interesting side effect, literature supposes 
e-portfolios also as particular suitable tools for recruiting 
employees, while systematic studies are missing. The current paper 
therefore critically examines this view using a parsimonious model of 
technology acceptance and uncovers diverse usage conditions. As the 
main result, recruiting e-portfolios have to be understood as a 
distinctly ambivalent concept, adoptable only in a restricted and 
contingent way, while there are several organizational and 
particularly technical measures that could improve future e-portfolio 
usage in recruiting.
Keywords: electronic portfolios, recruiting, electronic HRM, 
technology acceptance

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Regular Section:

A Classification Scheme for Analyzing Web 2.0 Tourism Websites
Scott Bingley School of Management and Information Systems, Victoria 
University, Australia
Stephen Burgess Centre for Tourism and Services Research, Victoria 
University, Australia
Carmine Sellitto Centre for Tourism and Services Research, Victoria 
University, Australia
Carmen Cox School of Hotel, Tourism and Resort Management, Bond 
University, Australia
Jeremy Buultjens Australian Regional Tourism Research Centre, Southern 
Cross University, Australia 281-298

ABSTRACT
This article proposes a Web 2.0 classification scheme developed from a 
study of tourism websites that have adopted Web 2.0 features. The 
article goes on to outline various website analysis techniques noted 
and reported in the literature. Moreover, the authors contend that 
these previously documented approaches are inadequate when used to 
analysis commonly encountered features associated with typical Web 2.0 
website – many sites containing a combination of weblogs (blogs), 
videos, rating systems, images or other forms of user-generated 
content. The article continues with an example of how the authors 
developed their own approach to the analysis of Web 2.0 websites for a 
research study conducted on Web 2.0 tourism websites. A 
„snapshot‟ of comments from the blogs on each Web 2.0 website 
was classified according to a blog classification scheme proposed by 
Nardi, Sherman and Mansfield [2004]. The usefulness of the 
classification is highlighted as it provides a new perspective on the 
analysis of blog comments.
Keywords: Web 2.0; user-generated content, UGC, blogs, classification 
scheme; analysis; tourism

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Machine and Person Interactivity: The Driving Forces Being Influences 
on Consumers’ Willingness to Purchase Online
Nichaya Suntornpithug Department of Management and Marketing, Indiana 
University-Purdue University Fort Wayne, USA
Joseph Khamalah Department of Management and Marketing, Indiana 
University-Purdue University Fort Wayne, USA 299-325

ABSTRACT
This paper proposes and tests a model using two dimensions of 
interactivity (machine and person) to predict consumers' intentions to 
purchase online. Analysis of the results of an online survey of 1,744 
respondents revealed that machine interactivity is positively 
associated with online purchase intentions through its influence on 
physical telepresence, attitudes, perceived behavioral control and 
trust. Person interactivity is positively associated with online 
purchase intentions through its influence on social telepresence, 
subjective norms, perceived behavioral control and trust. This paper 
also compares the relative influence of machine interactivity and 
person interactivity on intention to purchase online. Implications of 
the results are discussed to provide guidance for future research and 
business recommendations to marketers.
Keywords: interactivity, online purchase, electronic commerce, machine 
interactivity, person interactivity

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Personalization Research in E-Commerce: A State of the Art Review 
(2000-2008)
Christoph Adolphs Institute for IS Research, University of 
Koblenz-Landau, Germany
Axel Winkelmann Institute for IS Research, University of 
Koblenz-Landau, Germany 326-341

ABSTRACT
E-commerce product personalization and website personalization have 
been a topic of interest to a lot of researchers during the last 
years. As such, academic research in the area of personalization in 
e-commerce should rely on a rigorous literature review first in order 
to identify existing research and acknowledge the state of the art in 
research. This article provides a vast overview on personalization 
literature with a special focus on e-commerce (e.g. recommender 
systems). This literature, respectively our approach, can be used by 
fellow researchers to identify the basic literature for their own 
work. It serves as a rigorous way of retrieving literature for other 
fields in their scientific research.
A complete reference list is presented as well as additional figures 
and tables analyzing the personalization literature in general and 
according to an emerging classification. The three major categories of 
personalization research in e-commerce are: “implementation”, 
“theoretical foundations”, and “user centric aspects” under which 
there are several subcategories into which the papers can be 
classified. The reviewed articles (42 in total out of 15,116) were 
taken from all the relevant, high ranked (A to C) journals according 
to the journal ranking list: JOURQUAL2.
Keywords: personalization, e-commerce, state of the art, 
classification, literature review

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Influence of Consumers’ Online Decision-Making Style on Comparison 
Shopping Proneness and Perceived Usefulness of Comparison Shopping 
Tools
Young A Park Department of Business Administration, Catholic 
University of Daegu, Republic of Korea
Ulrike Gretzel Department of Recreation, Park & Tourism Sciences, 
Texas A&M University, USA 342-354

ABSTRACT
Applications to support online comparison shopping are expected to 
become increasingly available to consumers. However, not all consumers 
equally engage in online comparison shopping and, thus, would not 
necessarily benefit from such tools. The study proposes that the 
perceived usefulness of comparison shopping tools depends on 
consumers‟ comparison shopping proneness, which in turn is 
influenced by consumers‟ online decision-making styles. An 
online survey using a consumer research panel was conducted to test 
the hypotheses in the context of travel comparison shopping tools. The 
results suggest that some consumer decision-making style dimensions 
influence comparison shopping proneness while others have no 
influence. Perceived usefulness of comparison shopping tools is 
influenced by comparison shopping proneness as well as directly by 
some of the online decision-making style dimensions. Implications for 
online marketing and directions for future research are provided.
Keywords: Online decision-making style, comparison shopping proneness; 
online shopping; comparison shopping tools

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Dr. Melody Kiang
Professor,
Information Systems Department
College of Business Administration
California State University at Long Beach
Long Beach, CA 90840
Tel: 562-985-8944
Fax: 562-985-5478