[AISWorld] Deadline Extension for the Special Issue on Smart Mobile Media Services

[Phil O'Reilly]

Due to numerous requests, the deadline for the Special Issue on Smart Mobile
Media Services to be published in the International Journal of E-Business
Research* *has been extended until the *31st of August*.



*Special Issue On Smart Mobile Media Services (SMMS) International Journal
of E-Business Research*



*Submission Due Date: August 31st, 2011


Introduction*

Smart Mobile Media Services (SMMS) strategies are being increasingly adopted
by major global organisations such as KFC, Starbucks, Microsoft, McDonalds,
Coca-Cola, and Procter & Gamble. The impetus for these SMMS centred
strategies is largely being driven by increasing consumer interest and
demand for new services and applications for their Smart Mobile Media
Devices (SMMD). The deployment of Smart Mobile Media Devices (SMMD) by
companies such as Apple, Nokia, HTC, and recently Google, is growing
exponentially. Over 1.2 billion SMMD were sold globally in 2009. Gartner
predicts that this dramatic growth will increase SMMD sales revenue to
US$191 billion by 2012.

*Objective of the Special Issue*

Smart Mobile Media Devices (SMMD) integrate many of the functions that
previously required numerous technological artefacts. SMMD provide a broad
range of services to their users including phone, SMS, MMS, GPS navigation,
cameras, digital format music players/recorders, access to local and web
based radio stations, email, Internet access, together with pre-loaded and
web based gaming applications. Through commercial services such as Apple’s
App store and Blackberry’s App World, there is also an ever increasing range
of downloadable free/fee based applications and entertainment available,
including applications which support referencing, decision support, content
and information feeds. Such technologies are also becoming increasingly
important in leveraging wireless e-commerce and supply chain management.
Furthermore, with such devices incorporating network technologies such as
Bluetooth and Wireless Local Area Networks (WLAN), they facilitate the
connection of heterogeneous systems. Thus, context aware applications, where
context information is used for the consumers benefit, are becoming
increasingly popular. These context aware Smart Mobile Media Service (SMMS)
create enormous potential for personalised location based services and
marketing.

Mobile Internet is predicted to reach 22% of European mobile consumers by
the end of 2010 and the provision of Smart Mobile Media Services (SMMS) is
expected to grow significantly over the next few years. In order to better
understand and improve how consumers use Smart Mobile Media Services (SMMS),
the field is in need of new or refined concepts and theories, as the
increased mobility of consumers violates many of the assumptions
traditionally associated with IS use. Research focusing on consumers at
different stages of mobile data services adoption is in its nascent stage
and a greater understanding of consumer adoption motivations for SMMS is
needed.

Mobile (m-) commerce has the potential to transform industry structures and
competitive dynamics. Organisations need to plan ahead and start integrating
mobile applications and services into their overall business strategy.
Research needs to be conducted to understand how commercial organisations
can engineer business processes to create sustainable, revenue generating
business models, while providing products and services at affordable prices,
as demanded by increasingly mobile consumers. Furthermore, the demand for
trusted and secure m-payments for consumers using Smart Mobile Media
Services (SMMS) has also reinforced the need for organisations and global
banking institutions to deliver a model of m-payment widely acceptable to
consumers.

>From an infrastructural perspective, existing 3G mobile networks cannot
support increasingly sophisticated voice and data services such as Voice
over IP (VoIP), video streaming, music and movie downloads, mobile TV and
mobile (m-) commerce. Initial results from the deployment of Long Term
Evolution Advanced (LTE+) 4G networks in Stockholm, indicate that LTE+
should significantly improve quality, efficiency, security, and privacy,
while substantially lowering the cost of delivering Smart Mobile Media
Services (SMMS). LTE+ is an all-IP multimedia service designed to bring the
desktop experience directly to mobile devices by handling sophisticated data
and multimedia services in an integrated mobile and fixed communications
network. LTE+ will enable device manufacturers, software developers, and
wireless carriers to explore new mobile-Internet based multimedia devices
and deliver enhanced Smart Mobile Media Services. However, further research
is required to develop suitable infrastructures and standards for Smart
Mobile Media Services.


*Recommended Topics*

Scholars are invited from a broad range of disciplines to submit to this
special issue. Papers may encompass theoretical analysis, modeling,
simulation, and empirical studies on Smart Mobile Media Services (SMMS).
Special topics of interest include, but are not limited to, the following:

   - Adoption and diffusion of SMMS
   - Applications of SMMS in voluntary, regional, and community settings
   - Business models for SMMS
   - Business process implications for implementing SMMS
   - Dynamic data mining architectures to support profiling for SMMS
   - Infrastructures and standards for SMMS
   - Innovative and integrative applications for SMMS
   - Legal, ethical and trust issues associated with SMMS
   - Secure biometric authentication and verification for SMMS
   - User developed SMMS


*Submission*

Researchers and practitioners are invited to submit papers for this fast
track special theme issue on Smart Mobile Media Services on or before August
31st, 2011. All submissions must be original and may not be under review by
another publication. INTERESTED AUTHORS SHOULD CONSULT THE JOURNAL’S
GUIDELINES FOR MANUSCRIPT SUBMISSIONS at
http://www.igi-global.com/Files/AuthorEditor/guidelinessubmission.pdf.  All
submitted papers will be reviewed on a double-blind, peer review basis.
Papers must follow APA style for reference citations.

*Important Dates*
Submissions due: August 31st, 2011
Reviews to authors: September 30, 2011
Revised manuscripts due: October 30, 2011

*All submissions and inquiries should be directed to the attention of:*

Aidan Duane
Philip O’Reilly
Guest Editors
International Journal of E-Business Research
E-mail: aduane at wit.ie or Philip.OReilly at ucc.ie <philip.oreilly at ucc.ie%20>

http://www.igi-global.com/bookstore/titledetails.aspx?titleid=1088&detailstype=callforpapersspecial
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