[AISWorld] CfP for the Special Interest Track "Social Media in Commerce and Business" at the 26th Bled eConference

HansDieter Zimmermann hansdieter.zimmermann at fhsg.ch
Thu Jan 10 09:52:21 EST 2013


Call for Papers for the 

26th Bled eConference, Bled, Slovenia
June 9-13, 2013

eInnovations: 
Challenges and Impacts for Individuals, Organizations and Society

Special Interest Track 
"Social Media in Commerce and Business": 
http://bledconference.org//2013/CfP-SMC


General Call for Papers:
http://bledconference.org/2013/CfP 

__________________________________________________________________

Although the terms Social Media as well as Web 2.0 comprise rather recent 
developments they have a huge impact on commerce and business as well as 
society already.
In this special interest track Social Media are conceptualized in a broad 
umbrella kind of way comprising all technologies, platforms and tools as 
well as concepts and solutions focusing on the social aspect of electronic 
media. 

In commerce Social Media are changing communication and transaction 
patterns as well as relationships between sellers and buyers: Buyers ? 
businesses as well as consumer ? are harnessing new means of communication 
to communicate with sellers but among their respective communities as 
well. Sellers experience new options to market and sell their products and 
services. New market platforms and online communities are emerging 
offering new opportunities but threatening existing communication and 
transaction patterns as well as relationships at the same time. 
Furthermore, within and between business organizations Social Media alter 
the way of communication, cooperation, and collaboration. As such, Social 
Media have an impact on business processes as well as organizational 
structures.
 
The purpose of this special interest track is to present and to discuss 
latest developments and experiences in the field of Social Media within 
the area of commerce and business. 

Possible topics to be addressed include but are not limited to: 

- Social media business models
- Social Media eCommerce and eBusiness applications
- Development, application, and utilization of Social Media in different 
fields and industries 
- Social media and CRM /social CRM
- Industrial marketing linkages with social media
- Customer experience management (CEM) with social media
- Social media metrics
- Social Media and Mobile Computing 
- Social Media and Gamification
- Social virtual worlds
- Enterprise 2.0
- Success factors, pitfalls, and barriers for adoption.

__________________________________________________________________

Important Dates

Submission deadline:                              February 11, 2013
Acceptance notification:                          March 25, 2013
Deadline for final camera-ready paper:   April 22, 2013
Conference date:                                     June 9-13, 2013
__________________________________________________________________

Special Interest Track Co-Chairs:

Jari Salo
Oulu Business School, Finland 
jari.salo at oulu.fi

Hans-Dieter Zimmermann
FHS St. Gallen, Switzerland 
hansdieter.zimmermann at fhsg.ch
__________________________________________________________________

For the latest information please check 
... our website: http://www.bledconference.org
... our Twitter account: https://twitter.com/BledConference
... our Facebook Page: https://www.facebook.com/BledConference

If you have any questions please don't hesitate to contact us!

We hope you will enjoy the conference with us in June 2013!








________________________________________________________________

Dr. Hans-Dieter Zimmermann


Fon +41 71 228 76 53
Fax +41 71 228 63 39
Web http://www.fhsg.ch

FHS St.Gallen, Hochschule für Angewandte Wissenschaften
Institut IPM-FHS |  Teufener Strasse 2 | 9000 St.Gallen | Switzerland

FHO Fachhochschule Ostschweiz
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