[AISWorld] CFP Deadline in 6 Days: Marketing EDGE Research Summit (Boston 10/3-10/4)

[Jeff Nesler]

Subscribe<https://app.e2ma.net/app2/audience/signup/1356555/1355294/?v=a> to our email list
[Direct Interactive Marketing Research Summit  Oct 3-4, 2015  Boston, MA]<http://www.researchsummit.org/>

DEADLINE IN 6 DAYS - SUBMIT YOUR WORK ASAP!

CALL FOR PAPERS - CallForPapers.ResearchSummit.org<http://callforpapers.researchsummit.org/>.
(see below for Case Writers' Workshop)
Deadline:  June 1, 2015
Notifications: July 20, 2015
Register: Registration.ResearchSummit.org<http://registration.researchsummit.org/>

  *   PhD Students receive nearly 1/2 off the faculty rate.
  *   Full-time Faculty and PhD students receive attendance to DMA's &THEN<http://www.marketingedge.org/events/marketing-research-summit/dma2015> conference & exhibition (10/4-10/6) following the (10/3-10-4) Summit
  *   Full-time faculty will receive 2016 membership to Marketing EDGE Professors' Academy.

WE INVITE YOU TO SHARE YOUR PASSION!
The deadline is Monday, June 1!  Join us and "Share Your Passion!" - the theme of this year's Marketing EDGE Research Summit. The conference co-chairs invite faculty and Ph.D. students to submit conceptual and empirical abstracts, papers, and EDGE Talks<http://www.marketingedge.org/events/marketing-research-summit/marketing-research-awards/submissions/edge-talks> - a new presentation format being tested this year.  Our community is highly supportive of Ph.D. students and new professors.
CONFERENCE CO-CHAIRS

[Ereni Markos]

Ereni Markos | Suffolk University | emarkos at suffolk.edu<mailto:emarkos at suffolk.edu>


[Ofer Mintz]

Ofer Mintz | Louisiana State University | omintz at lsu.edu<mailto:omintz at lsu.edu>

[Carol Scovotti]

Carol Scovotti | University of Wisconsin-Whitewater | scovottc at uww.edu<mailto:scovottc at uww.edu>

TOPIC AREAS
Submissions should focus on business concerns or current marketing education issues.  The following list represents broad topic areas and is not meant to be exhaustive; topics could include:

  *   BEHAVIORAL
  *   MULTI-CHANNEL | IMC
  *   DIRECT | INTERACTIVE
  *   STRATEGIC
  *   LOYALTY / RETENTION
  *   DATA
  *   ANALYTICS / PREDICTIVE MODELING
  *   DIGITAL / MOBILE / SEARCH
  *   PEDAGOGY
  *   TOPICAL / TRENDS / EMPIRICAL
  *   CONSUMER POWER / REGULATORY ISSUES
  *   SOCIAL MEDIA
 The Best Pedagogical Paper will receive a $1,000 award.

JACOBS & CLEVENGER CASE WRITERS' WORKSHOP
For those authors submitting cases for the Saturday, Oct. 3 morning Workshop:
Case Submission Deadline: June 1, 2015
Visit: CaseWriters.ResearchSummit.org<http://casewriters.researchsummit.org/> OR
For Case Submission Extensions Contact: Susan K. Jones, Ferris State University joness at ferris.edu<mailto:joness at ferris.edu?subject=>

CRITERIA FOR RESEARCH SUMMIT SUBMISSIONS
Abstracts and competitive papers are selected based on the quality of the research, their ability to extend knowledge in the field, whether they break new ground, and whether they will influence the practice or teaching of digital, interactive, social media, data-driven, or direct marketing.

Questions? Contact Jeff Nesler at JNesler at marketingEDGE.org<mailto:JNesler at marketingEDGE.org?subject=Research%20Summit>


VISIT CallForPapers.ResearchSummit.org<http://callforpapers.researchsummit.org/> for details


Jeff Nesler | Senior Program & Web Manager | Marketing EDGE | 1120 Ave of the Americas, 13th Floor | New York, NY  10036-6700 | o. 212.790.1525 | f: 212.790.1561 | e. JNesler at marketingEDGE.org<mailto:JNesler at marketingEDGE.org>
[mEDGE_fulllogo_color_Final_medium]

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