[AISWorld] Two news events of PLS'17 (abstract submission ends 1 month)

Jose L. Roldan jlroldan at us.es
Tue Nov 15 05:19:05 EST 2016


Dear Researchers,

PLS’17 will take place on June 17th-19th, 2017 in Macau (China), organized by Macau University of Science and Technology (http://www.must.edu.mo <http://www.must.edu.mo/>). The final date for abstract submission will be December 17th 2016. We have two new events with software presentations during the conference.
 
ADANCO session by Prof. Jörg Henseler
 
Prof. Dr. Jörg Henseler holds the Chair of Product-Market Relations at the Faculty of Engineering Technology of the University of Twente, Enschede, The Netherlands. Moreover, Jörg Henseler is Visiting Professor at NOVA Information Management School, Universidade Nova de Lisboa, Portugal, and Distinguished Invited Professor in the Department of Business Administration and Marketing at the University of Seville, Spain. Prof. Henseler is a leading expert on partial least squares (PLS) path modeling, a variance-based structural equation modeling technique that is particularly useful in studies focused on the success factors for businesses. His broad-ranging research interests encompass empirical methods of marketing and design research as well as the management of design, products, services, and brands. (http://www.henseler.com/ <http://www.henseler.com/>)
 
SmartPLS session by Prof. Christian M. Ringle
 
Dr. Christian M. Ringle is a Full Professor and Managing Director of the Institute of Human Resource Management and Organizations at the Hamburg University of Technology (TUHH) and Visiting Professor at the Faculty of Business, and Law Professor at the University of Newcastle (Australia). He has been a Visiting Researcher at various distinguished universities worldwide (e.g., Georgia State University, Manchester Business School, Osaka City University, University of Technology Sydney). His research mainly addresses the management of organizations, strategic and human resource management, marketing, as well as quantitative methods for business and market research. His research in these fields has been published in well-known journals such as Advances in International Marketing, International Journal of Research in Marketing, Journal of Business Research, Journal of Marketing Theory and Practice, Journal of Service Research, Journal of the Academy of Marketing Science, Long Range Planning, and MIS Quarterly. (https://www.tuhh.de/hrmo/team/prof-dr-c-m-ringle.html <https://www.tuhh.de/hrmo/team/prof-dr-c-m-ringle.html>)
 
More information will be found on www.pls17.org <http://www.pls17.org/> or www.plsconference.com <http://www.plsconference.com/>. We are looking forward to seeing you in Macau next year.
 
Yide Liu, Ph.D.
PLS'17 Local Chair
Associate Professor
School of Business
Macau University of Science and Technology
Direct Line: (+853) 88972862
Email: ydliu at must.edu.mo <mailto:ydliu at must.edu.mo>
Office: A406b


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