[AISWorld] Effective Communication: The Kambar Way

[Akansha Gulati, Viva Books]

*10% Discount*on *Online/Prepaid orders* through cheque/Demand Draft in 
favour of "Viva Books Private Limited, New Delhi".

http://www.vivagroupindia.com/admin/readimageLarge.aspx?BookId=47744

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*Effective Communication: The Kambar Way*

/V. Irai Anbu/

9789387925625  272pp   6x9” PB   2018

MRP: Rs 695.00

*Price after 10% Discount: Rs.626.00*

Publisher: Viva Books Private Limited

*Description:*

*/Kamba Ramayanam /*is an immortal epic by the iconic Tamil poet Kambar. 
This Tamil version of the Ramayana story, woven into the very fabric of 
Indian culture, is marked by incomparable poetic allure and lyrical 
finesse. Embedded in the poetic charm are reflections of major 
Management concepts. The significant presence of non-verbal 
communication in this epic has been beautifully presented in this 
seminal work, with a sensitive capture of characters and situations. A 
notable interdisciplinary link, between a literary classic and the 
principles of Management science.

*
Contents:*

/Preface/

/Acknowledgements/

/A Preview/

*Chapter 1.* The Archway

*Chapter 2.* Literature Canvas

*Chapter 3.* Analytical Framework

*Chapter 4. *Kamba Ramayanam in Focus

*Chapter 5.* A Farewell and a Hope

/Appendix: Ramayana – Introduction/

Bibliography

*
About the Author:*

*Dr V. Irai Anbu *is an atypical member of the Indian Administrative 
Service. He has constantly been on guard against getting fettered by the 
bureaucratic routine or an obsession with power. With innate 
sensitivity, creative impulse and a spiritual orientation, he has 
converted his life into a voyage of discovery. This voyage touches many 
shores - literary expression, perceptive seeking and purposeful sharing. 
This book is one such manifestation.

*
Target Audience:*

People interested in gleaning communication and management nuggets from 
the /Kamba Ramayanam/

*__*


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Regards,

Akansha Gulati
Marketing Executive

VIVA Books Pvt Ltd
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Phone: 011-23258325, 43613900, 43613901

Email: akansha.gulati at vivagroupindia.net 
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