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<p class=MsoPlainText align=center style='text-align:center'><b><font size=3
face="Times New Roman"><span style='font-size:12.0pt;font-weight:bold'>Information-Based
Strategies in the Hospitality Industry<o:p></o:p></span></font></b></p>
<p class=MsoPlainText align=center style='text-align:center'><font size=3
face="Times New Roman"><span style='font-size:12.0pt'><o:p> </o:p></span></font></p>
<p class=MsoPlainText align=center style='text-align:center'><b><font size=3
face="Times New Roman"><span style='font-size:12.0pt;font-weight:bold'>Call for
Papers for a Special Issue of the</span></font></b> <i><span style='font-style:
italic'>Cornell Hospitality Quarterly</span></i><o:p></o:p></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'><o:p> </o:p></span></font></p>
<p class=MsoPlainText><b><font size=3 face="Times New Roman"><span
style='font-size:12.0pt;font-weight:bold'>Special Issue Goals. </span></font></b>Information
technology (IT) has had profound impacts on both the capabilities of
organizations in the hospitality industry and on how consumers select their
hospitality services. What matters here is not IT per se, but rather the
information it yields. Thus, a central theme of this special issue call for
papers is the innovative uses of IT. By applying appropriate IT solutions,
service providers are able to go beyond the practices they pursued in prior years,
many of which have focused on distribution at any price. We are seeking
research that allows hotels to craft value propositions and hospitality service
opportunities for customers that exploit new opportunities to de-light them and
meet their unique needs. This reflects a transition from technology-based
services marketing as a “science of utility” to one that involves a
new “science of delight.” It also is associated with new trends in
product and service hyper-differentiation, resonance marketing and other
related approaches that rely upon new ways of co-discovering and co-creating
value for hospitality, travel and tourism services consumers. These changes are
sup-ported by new information-based service selection behaviors for
individuals, and have led to new levels of information availability for
consumers. This, in turn, has resulted in the development of dramatically
higher expectations around how service relationships need to be configured so
they can be successful and maximize value.<o:p></o:p></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'><o:p> </o:p></span></font></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'>We will showcase research that focuses on new
theoretical directions for information-based strategy, empirical studies of
hospitality services in the face of product or service or distribution
innovations, and any work that addresses information-based advances in technology-related
knowledge that informs our understanding of hospitality services
providers’ strategies or of consumer behavior in the hospitality
industry. This context is especially interesting since it has traditionally
been a focal area for customer-centered marketing practices, advanced methods
in service systems design, and operational and marketing innovations that
leverage IT in new ways. <o:p></o:p></span></font></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'><o:p> </o:p></span></font></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'>The editors are open to receiving research that
represents different methods and styles. These include but are not limited to:
theory and modeling, marketing and psychological theories, economic theory, and
empirical analyses using statistics, experiments, and econometrics. We also are
interested in theory-building research that is based on compelling case studies
of single or multiple organizations, studies that involve interdisciplinary
perspectives (e.g., sociology, strategy and information economics, etc.) and
research involving surveys and interviews with managers in hospitality
organizations and their customers that have an information strategy angle. Some
related areas include:<o:p></o:p></span></font></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'><o:p> </o:p></span></font></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'>- Consumer informedness, resonance marketing, and
impacts on service pricing, offerings, and bundles<o:p></o:p></span></font></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'>- New theories for the hospitality industry related to
the changes driven by information<o:p></o:p></span></font></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'>- New business models for the hyper-differentiation of
service products, relationship management and resonance marketing, and the
related consumer responses<o:p></o:p></span></font></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'>- Analysis of digital intermediation in the
hospitality industry and its impact on price-based competition<o:p></o:p></span></font></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'>- Data analytics, business intelligence and management
science approaches to hospitality industry problems<o:p></o:p></span></font></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'>- The efficacy of Twitter, Facebook and other
mechanisms for communicating last-minute deals to hospital-ity services
customers, and their impact on consumer behavior and willingness to pay<o:p></o:p></span></font></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'>- Case studies of hospitality organizations focusing
on new uses of consumer and market information, and emerging technologies;
analysis of channel conflicts for technology-based sales of hospitality services<o:p></o:p></span></font></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'>- The changing role of firm-to-firm alliances and
partnership in the hospitality industry involving IT<o:p></o:p></span></font></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'>- Innovative uses of the Internet for sophisticated
channel management strategies <o:p></o:p></span></font></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'><o:p> </o:p></span></font></p>
<p class=MsoPlainText><b><font size=3 face="Times New Roman"><span
style='font-size:12.0pt;font-weight:bold'>Guest Editors. <o:p></o:p></span></font></b></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'>Eric K. Clemons, <st1:place w:st="on"><st1:PlaceType
w:st="on">University</st1:PlaceType> of <st1:PlaceName w:st="on">Pennsylvania</st1:PlaceName></st1:place>,
<a href="mailto:clemons@wharton.upenn.edu">clemons@wharton.upenn.edu</a>;<o:p></o:p></span></font></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span lang=DE
style='font-size:12.0pt'>Robert J. Kauffman, </span><a
href="mailto:rob7585@gmail.com"><span lang=DE>rob7585@gmail.com</span></a></font><span
lang=DE>; <o:p></o:p></span></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span lang=IT
style='font-size:12.0pt'>Ting Li, Erasmus University, </span><a
href="mailto:tli@rsm.nl"><span lang=IT>tli@rsm.nl</span></a></font><span
lang=IT>;<o:p></o:p></span></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'>Peter O’Connor, <st1:place w:st="on"><st1:PlaceName
w:st="on">ESSEC</st1:PlaceName> <st1:PlaceName w:st="on">Business</st1:PlaceName>
<st1:PlaceType w:st="on">School</st1:PlaceType></st1:place>, <a
href="mailto:oconnor@essec.fr">oconnor@essec.fr</a>.<o:p></o:p></span></font></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'><o:p> </o:p></span></font></p>
<p class=MsoPlainText><b><font size=3 face="Times New Roman"><span
style='font-size:12.0pt;font-weight:bold'>General Information for Prospective
Authors. </span></font></b>The Cornell Hospitality Quarterly (CQ) is a
peer-reviewed journal. It publishes research in all business disciplines that
contribute to management practice in the hospitality and tourism industries.
Similar to the hospitality industry, the editorial content of CQ is broad,
including topics in strategic and operations management, marketing and consumer
behavior, accounting and financial management, real estate, planning and
design, communications and human resources management, information technology,
international development, and travel and tourism. The audience is academics,
hospitality executives, and representatives of ancillary businesses, such as
consultants and investors. Its objective is to help those involved or
interested in the hospitality industry to keep up to date on the latest
research findings and theory development to improve business practices and stay
informed regarding successful strategies. This includes, but is not limited to,
articles that develop applied theories, explain research findings, provide
industry perspectives and trends, describe relevant experimental evidence, and
provide illustrative cases that can inform the management of hotels,
restaurants, casinos, clubs, spas, resorts, and travel-related businesses.<o:p></o:p></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'><o:p> </o:p></span></font></p>
<p class=MsoPlainText><b><font size=3 face="Times New Roman"><span
style='font-size:12.0pt;font-weight:bold'>Style and Footnotes. </span></font></b>The
Cornell Hospitality Quarterly generally uses the writing conventions set forth in
the Chicago Manual of Style. Citations should follow the CMS format, and should
appear as run-in citations in the text (Author, date), together with an
alphabetical list of references at the end of the manuscript. When referring to
material found on the Internet, it is important to note the date on which that
material was viewed. To help ensure the discoverability of articles, authors
are requested to include as many references as possible. As a professional
journal, the Quarterly prefers a direct, vigorous writing style that employs
simple, declarative sentences. In particular, authors should use the active
voice rather than passive voice in their sentence structure. The Quarterly's
purpose is to share information clearly, and an active voice does that job
better than does a passive voice. Before submitting your paper to the
Cornell Hospitality Quarterly, please ensure that the paper is in standard
American English. Consider engaging an outside editor for assistance
prior to submission, if you are not a native speaker and writer of English.
There is a limit of 30 pages for each manuscript in double-spaced, 12-point
font upon submission for review.<o:p></o:p></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'><o:p> </o:p></span></font></p>
<p class=MsoPlainText><b><font size=3 face="Times New Roman"><span
style='font-size:12.0pt;font-weight:bold'>Submission Procedure. </span></font></b>Submission
of manuscripts to this Cornell Hospitality Quarterly special issue call for
pa-pers is open to anyone who has a message of interest for managers in the
hospitality, travel and tourism industries that relates to that changes and
transformations that are occurring due to historically high levels of
information that has become available in this area of business. Prospective
authors are welcomed and encouraged to write to the special issue editors
regarding potential topics of interest. Authors will be required to set up an
online account on the SageTrack system hosted by ScholarOne. Manuscripts should
be submitted via mc.manuscriptcentral.com/cq. <o:p></o:p></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'><o:p> </o:p></span></font></p>
<p class=MsoPlainText><b><font size=3 face="Times New Roman"><span
style='font-size:12.0pt;font-weight:bold'>Review Process. </span></font></b>The
special issue editors will read submitted papers for general acceptability
related to the special issues theme. Papers that are unsuitable for the special
issue will be rejected by the special issue editors without prejudice, so that
the authors may amend and resubmit it to a regular issue. For papers that are
deemed to be appropriate for special issue review, the special issue editors
will send it to a minimum of two reviewers. A special issue editor will also
write a decision report that adds value to the comments of the reviewers, once
those are received. All reviews will be double blind: the author will not know
who the reviewers are and the reviewers will not know who the authors are. The
special issue editors will make a final recommendation on acceptance. Authors
may be asked to revise based on the suggestions. If authors make revisions,
their paper may be subject to further review. <o:p></o:p></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'><o:p> </o:p></span></font></p>
<p class=MsoPlainText><b><font size=3 face="Times New Roman"><span
style='font-size:12.0pt;font-weight:bold'>Developing a Final Draft. </span></font></b>After
your paper has been accepted, it will be edited for style and readability.
Authors must ensure their paper’s clarity and logic. Issues of logic or
fact not resolved during the review process must be resolved prior to
publication. Should an issue arise that has been overlooked in the review
process, the Quarterly reserves the right to suspend publication until all
issues are resolved. When the editing process is complete, authors will receive
a final draft for approval. The purpose is to serve as a check on the editing
process to ensure no errors were inadvertently introduced. This is not an
invitation to revise your thinking or to rewrite the paper. The final draft is
uploaded to SageTrack for processing and page layout. Authors receive a page
proof as a final checkpoint prior to publication. The editors reserve the right
to schedule accepted papers.<o:p></o:p></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'><o:p> </o:p></span></font></p>
<p class=MsoPlainText><b><font size=3 face="Times New Roman"><span
style='font-size:12.0pt;font-weight:bold'>Timeline. </span></font></b>Submissions
are welcome between June 1, 2011 and December 31, 2011, and will be processed
for re-view as we receive them. We will complete article development during
2012, with later publication of special issue papers in the journal on a space
available basis in one or more issues. We will attempt to group accepted papers
for publication in a way that emphasizes the critical mass of the topics are explored,
if more than one issue emerges.<o:p></o:p></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'><o:p> </o:p></span></font></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'>Sincerely Yours, <o:p></o:p></span></font></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'><o:p> </o:p></span></font></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'>Special Issue Editors,<o:p></o:p></span></font></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'><o:p> </o:p></span></font></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'>Eric Clemons, Rob Kauffman, Ting Li, and Peter
O’Connor<o:p></o:p></span></font></p>
<p class=MsoPlainText><font size=3 face="Times New Roman"><span
style='font-size:12.0pt'><o:p> </o:p></span></font></p>
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