<html dir="ltr">
<head>
<meta http-equiv="Content-Type" content="text/html; charset=utf-8">
<style>
<!--
@font-face
{font-family:"Cambria Math"}
@font-face
{font-family:Calibri}
@font-face
{font-family:Tahoma}
@font-face
{font-family:"Myriad Pro"}
p.MsoNormal, li.MsoNormal, div.MsoNormal
{margin:0cm;
margin-bottom:.0001pt;
font-size:11.0pt;
font-family:"Calibri","sans-serif";
color:windowtext}
a:link, span.MsoHyperlink
{color:blue;
text-decoration:underline}
a:visited, span.MsoHyperlinkFollowed
{color:purple;
text-decoration:underline}
p
{margin-right:0cm;
margin-left:0cm;
font-size:12.0pt;
font-family:"Arial","sans-serif";
color:black}
p.MsoAcetate, li.MsoAcetate, div.MsoAcetate
{margin:0cm;
margin-bottom:.0001pt;
font-size:8.0pt;
font-family:"Tahoma","sans-serif";
color:windowtext}
span.BalloonTextChar
{font-family:"Tahoma","sans-serif"}
p.Default, li.Default, div.Default
{margin:0cm;
margin-bottom:.0001pt;
text-autospace:none;
font-size:12.0pt;
font-family:"Myriad Pro";
color:black}
span.EmailStyle21
{font-family:"Calibri","sans-serif";
color:windowtext}
span.EmailStyle22
{font-family:"Calibri","sans-serif";
color:#1F497D}
span.EmailStyle23
{font-family:"Calibri","sans-serif";
color:#1F497D}
span.EmailStyle24
{font-family:"Calibri","sans-serif";
color:#1F497D}
span.EmailStyle25
{font-family:"Calibri","sans-serif";
color:#1F497D}
.MsoChpDefault
{font-size:10.0pt}
@page WordSection1
{margin:72.0pt 72.0pt 72.0pt 72.0pt}
-->
</style><style type="text/css" id="owaParaStyle">
<!--
-->
</style>
</head>
<body lang="EN-GB" link="blue" vlink="purple" fpstyle="1" ocsi="0">
<div style="direction: ltr;font-family: Tahoma;color: #000000;font-size: 10pt;">
<div style="font-family: Times New Roman; color: #000000; font-size: 16px">
<div id="divRpF848048" style="direction: ltr;"><font face="Tahoma" size="2" color="#000000"><br>
</font><br>
</div>
<div></div>
<div>
<div style="direction:ltr; font-family:Tahoma; color:#000000; font-size:10pt">
<div style="color:rgb(0,0,0)">
<div>
<div class="WordSection1">
<div class="MsoNormal" align="center" style="font-family:'Times New Roman'; font-size:16px; text-align:center">
<span style="color:#1F497D"></span></div>
<p class="MsoNormal" style="font-family:'Times New Roman'; font-size:16px"><span style=""><img id="Picture_x0020_1" src="cid:image002.jpg@01CDD176.EFF2DF30" height="93" width="382"></span></p>
<p class="MsoNormal" style="font-family:'Times New Roman'; font-size:16px"> </p>
<p class="MsoNormal" style="font-family:'Times New Roman'; font-size:16px"><span style="font-family:"Arial","sans-serif"">The Oxford Institute of Retail Management, University of Oxford, invites you to attend its forthcoming event:</span></p>
<p class="MsoNormal" style="font-family:'Times New Roman'; font-size:16px"><span style="font-size:12.0pt; font-family:"Arial","sans-serif""> </span></p>
<p class="MsoNormal" style="font-family:'Times New Roman'; font-size:16px"><span style="font-size:18.0pt; font-family:"Arial","sans-serif"">Oxford Retail Futures Conference: New Technologies, Business Models and Customer Experience</span></p>
<p class="MsoNormal" style="font-family:'Times New Roman'; font-size:16px"><span style="font-size:18.0pt; font-family:"Arial","sans-serif""> </span></p>
<p style="font-family:'Times New Roman'; font-size:16px; margin:0cm 0cm 0.0001pt">
<span lang="EN-US" style="font-size:11.0pt; color:windowtext">Date: </span><span lang="EN-US" style="font-size:11.0pt; color:#1F497D"> </span><i><span lang="EN-US" style="font-size:11.0pt; color:windowtext">10th- 11<sup>th</sup> December 2012</span></i></p>
<p class="Default"><font face="Arial, sans-serif"><span style="font-size:15px">Location:
<i>University of Oxford, Oxford, United Kingdom</i></span></font></p>
<p class="MsoNormal" style="font-family:'Times New Roman'; font-size:16px"><b><span style="color:#1F497D"> </span></b></p>
<p class="MsoNormal" style="font-family:'Times New Roman'; font-size:16px"><b><span style="font-family:"Arial","sans-serif"">Overview</span></b><span style="font-family:"Arial","sans-serif""><br>
On-line sales are increasing. Internet-based sales and communication channels are replacing more traditional retail and services. Many store-based businesses are struggling to compete with the growing on-line environment; their potential failure has wide implications,
both for the retail diversity of town and city centres, and for patterns of local employment. Meanwhile, continued innovation in on-line retail is creating new challenges in supply chain management and for the business community as a whole.</span></p>
<p class="MsoNormal" style="font-family:'Times New Roman'; font-size:16px"><b><span style="color:#1F497D"> </span></b></p>
<p class="MsoNormal" style="font-family:'Times New Roman'; font-size:16px"><b><span style="font-family:"Arial","sans-serif"">Topics and registration</span></b><span style="font-family:"Arial","sans-serif""><br>
During the conference, interactions between retail, technology and various selling channels will be discussed, with a focus on solutions that are crossing existing boundaries between the on-line and in-store experience. For more information about the conference
and conference registration, please visit the OxIRM website: <a href="http://www.sbs.ox.ac.uk/centres/oxirm/news/Pages/Oxford%20Retail%20Futures%20Conference.aspx" target="_blank">
http://www.sbs.ox.ac.uk/centres/oxirm/news/Pages/Oxford%20Retail%20Futures%20Conference.aspx</a>.</span></p>
<p class="MsoNormal" style="font-family:'Times New Roman'; font-size:16px"><span style="font-family:"Arial","sans-serif""> </span></p>
<p class="MsoNormal" style="font-family:'Times New Roman'; font-size:16px"><b><span style="font-family:"Arial","sans-serif"; color:#1F497D"> </span></b></p>
<p class="MsoNormal" style="font-family:'Times New Roman'; font-size:16px"><b><span style="font-family:"Arial","sans-serif"">Agenda</span></b></p>
<p class="MsoNormal" style="font-family:'Times New Roman'; font-size:16px"><span style="font-family:"Arial","sans-serif""> </span></p>
<p class="MsoNormal"></p>
<p style="font-family:Arial,Helvetica,sans-serif; font-size:12px; margin-right:10px; margin-bottom:12px; margin-left:0px; line-height:15px; background-color:rgb(255,255,255)">
<strong>Monday 10th December</strong><br>
<br>
Venue: <em>Green Templeton College, 43 Woodstock Road, OX2 6HG</em><br>
<br>
17:30 Welcome drinks<br>
<br>
18:30 Dinner at Green Templeton College <br>
<br>
<strong>Tuesday 11th December</strong> <br>
<br>
Venue: <em>Lecture Theatre VI, West Wing, Saïd Business School, University of Oxford, Park End Street, OX1 1HP </em><br>
<br>
08:30 Coffee and registration (<strong>Club Room</strong>) <br>
<br>
09:15 Welcome, introductions and opening remarks <br>
Richard Cuthbertson and Wojciech Piotrowicz, Oxford Institute of Retail Management, University of Oxford, UK <br>
<br>
09:30 <em>Technology and the retail store</em><br>
Jonathan Reynolds, Oxford Institute of Retail Management, University of Oxford, UK <br>
<br>
10:15 Coffee/tea (<strong>Club Room</strong>) <br>
<br>
10:45 <strong>Panel one (<em>Multichannel and in-store</em>)</strong><br>
<br>
<em>Channel switching behaviour and customer satisfaction in multi-channel companies</em><br>
Peder Inge Furseth, BI Norwegian Business School, Norway <br>
<br>
<em>Understanding the key drivers of and technology-related issues associated with going multi-channel: preliminary findings from an exploratory study in the UK retail sector</em><br>
Julie Lewis, Carley Foster and Paul Whysall, Nottingham Trent University, UK <br>
<br>
<em>Perceived risk dimensions and perceived barriers in acceptance of online shopping</em><br>
Parikshit Pachorkar, Manjusha Nalavade and Mahwish Khatib Kalyani Ravindra Sapkal, College of Management Studies, India <br>
<br>
<em>The emergence of relationship-based retailing – a perspective from the fashion sector</em><br>
Luciano Batista, University of East Anglia and Irene Ng, University of Warwick, UK <br>
<br>
<em>Cross-channel strategy and retail business model changes: a case study on China’s Suning appliance company </em><br>
Lanlan Cao, Rouen Business School, France <br>
<br>
12:30 Lunch (Hot and cold buffet, <strong>Pyramid Room</strong>) <br>
<br>
13:30 <strong>Panel two (<em>Mobile technologies in-store</em>) </strong><br>
<br>
<em>The use of mobile phones by customers in retail stores: a case of Poland</em><br>
Maja Kiba-Janiak, Wrocław University of Economics, Poland <br>
<br>
<em>Mobile digital engagement: creating an immersive online shopping experience for m-commerce</em><br>
Patsy Perry, Stefano Padilla, Heriot-Watt University, UK <br>
<br>
<em>Mobile device behaviours and shopping activity: a case study of young Canadians</em><br>
Tony Hernandez, Ryerson University, Canada <br>
<br>
<em>Engineering the value network of the future retail customer interface and marketing</em><br>
Yvonne Hufenbach and Key Pousttchi, Wi-mobile Research Group, University of Augsburg, Germany<br>
<br>
15:00 Coffee/tea (<strong>Club Room</strong>) <br>
<br>
15:30 <strong>Panel three (<em>Customer and supplier relationships</em>)</strong><br>
<br>
<em>Business process modelling for e-business development in small to medium-sized enterprises (SMEs)</em><br>
George Papageorgiou and Christos Dimopoulos, European University Cyprus, Cyprus<br>
<br>
<em>Sharing of resources within organisation of joint transport processes in ECR Poland</em><br>
Marcin Hajdul, Institute of Logistics and Warehousing, Poland <br>
<br>
<em>The use of technology to enhance the customer experience in fashion retailing </em><br>
Marta Blazquez, Complutense University, Spain <br>
<br>
<em>Retail shopper marketing between individual customer information and digital channels: the case of the promotional flyer</em><br>
Cristina Ziliani, University of Parma, Italy <br>
<br>
<em>Blogs as e-commerce sites: will they sustain the online retail?</em><br>
Erne Kassim, Sri Fatiany Abdul Kadir Jailani and Abdul Kadir Othman, Universiti Teknologi MARA, Malaysia<br>
<br>
<em>Multichannel strategy and service innovation: the importance of seamless integration of a company’s distribution channels</em><br>
Peder Inge Furseth, BI Norwegian Business School, Norway <br>
<br>
17:00 Closing remarks <br>
Richard Cuthbertson and Wojciech Piotrowicz, Oxford Institute of Retail Management, University of Oxford, UK <br>
<br>
17:45 Depart</p>
<p style="font-family:Arial,Helvetica,sans-serif; font-size:12px; margin-right:10px; margin-bottom:12px; margin-left:0px; line-height:15px; background-color:rgb(255,255,255)">
<strong>Members of the Conference Academic Board</strong></p>
<ul style="font-family:Arial,Helvetica,sans-serif; font-size:12px; margin:0px 0px 0px 35px; padding:0px 0px 12px; line-height:15px; background-color:rgb(255,255,255)">
<li>Dr Richard Cuthbertson, OXIRM, Saïd Business School, University of Oxford, UK</li><li>Prof Rika Fujioka, Faculty of Commerce, Kansai University, Japan</li><li>Prof Peder Inge Furseth, Department of Innovation and Economic Organisation, BI Norwegian Business School</li><li>Dr Ger O'Keeffe, Intel, Retail Digital Signage Segment, Ireland</li><li>Dr Wojciech Piotrowicz, OXIRM, Saïd Business School, University of Oxford, UK</li></ul>
<p style="font-family:Arial,Helvetica,sans-serif; font-size:12px; margin-right:10px; margin-bottom:12px; margin-left:0px; line-height:15px; background-color:rgb(255,255,255)">
<strong>Contact Details</strong><br>
The conference is being organised by the <a href="http://www.sbs.ox.ac.uk/centres/oxirm/Pages/Contactus.aspx" style="color:rgb(0,0,102); font-size:1em!important" target="_blank">Oxford Institute of Retail Management</a>, Saïd Business School, University of
Oxford.</p>
<p style="font-family:Arial,Helvetica,sans-serif; font-size:12px; margin-right:10px; margin-bottom:12px; margin-left:0px; line-height:15px; background-color:rgb(255,255,255)">
For conference logistics, please contact Chris Brooke-Hollidge at <a href="mailto:Chris.Brooke-Hollidge@sbs.ox.ac.uk" style="color:rgb(0,0,102); font-size:1em!important" target="_blank">Chris.Brooke-Hollidge@sbs.ox.ac.uk</a></p>
<p style="font-family:Arial,Helvetica,sans-serif; font-size:12px; margin-right:10px; margin-bottom:12px; margin-left:0px; line-height:15px; background-color:rgb(255,255,255)">
For academic-related enquiries, please contact Dr Wojciech Piotrowicz at<a href="mailto:Wojciech.Piotrowicz@sbs.ox.ac.uk" style="color:rgb(0,0,102)" target="_blank">Wojciech.Piotrowicz@sbs.ox.ac.uk</a></p>
<p style="margin-right:10px; margin-bottom:12px; margin-left:0px; line-height:15px; background-color:rgb(255,255,255)">
<font face="Arial" size="2"><b>Tweeter </b><strong class="search-query" style="color:rgb(51,51,51); line-height:20px; white-space:nowrap">#orfc12</strong></font></p>
<p></p>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</body>
</html>