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<DIV>Call For Papers (Due August 15th, 2014)</DIV>
<DIV><FONT face="Microsoft Yahei"></FONT> </DIV>
<DIV>The University of Chicago Booth School of Business, Kilts Center for
Marketing</DIV>
<DIV>in cooperation with</DIV>
<DIV>Temple University Fox School Global Center for Big Data in Mobile
Analytics</DIV>
<DIV>Present</DIV>
<DIV>BIG DATA MARKETING ANALYTICS: </DIV>
<DIV> </DIV>
<DIV>October 31, 2014 </DIV>
<DIV>The Gleacher Center, Chicago, IL</DIV>
<DIV>Discuss the effects of big data analytics on customers, brands, and
business models.</DIV>
<DIV>Confirmed Industry Speakers • Dhiraj Rajaram CEO, Mu Sigma • Mike Wokosin
VP Digital Marketing, Redbox</DIV>
<DIV>Conference Chairs: Pradeep Chintagunta (Chicago), Jean-Pierre Dubé (Chicago
and NBER) and Xueming Luo (Temple)</DIV>
<DIV>Program Committee: Chris Nosko (Chicago), Matt Taddy (Chicago)</DIV>
<DIV>RSVP by August 15th, 2014</DIV>
<DIV>Register Online at:</DIV>
<DIV><A
href="http://research.chicagobooth.edu/kilts/faculty/big-data-analytics-conference">http://research.chicagobooth.edu/kilts/faculty/big-data-analytics-conference</A></DIV>
<DIV>Questions: Emily.Silkaitis@chicagobooth.edu</DIV>
<DIV>Connect with scholars & practitioners in marketing, economics, and
statistics to discuss topics including:</DIV>
<DIV>Large-scale consumer data for global business development • Real time
consumer insights from big data and large field experiments • Combination of
statistics and economics in modeling big data • Consumer mobile analytics and
location-based network data • Social networks and structured/unstructured data
analytics • Consumer financing and P2P business analytics • Privacy and security
of big data • Virtual big data, online communities, and real business revenue •
Cloud computing, machine learning, random fields and graphical tools •
Large-scale field experiments • High-dimensional statistics • Spatial and
temporal data • Open-source data</DIV>
<DIV><A
href="http://research.chicagobooth.edu/kilts/faculty/big-data-analytics-conference">http://research.chicagobooth.edu/kilts/faculty/big-data-analytics-conference</A></DIV>
<DIV>Limited funding for flight and hotel costs is available for PhD students
who qualify, based on submission quality and adviser recommendation. </DIV>
<DIV> </DIV>
<DIV>---</DIV>
<DIV>ZC Cheng Zhang</DIV>
<DIV>Associate Professor </DIV>
<DIV>Room 718, Siyuan Building</DIV>
<DIV>School of Management, Fudan University</DIV>
<DIV>Shanghai, 200433, China</DIV>
<DIV>Linkedin: http://www.linkedin.com/in/zccheng;</DIV>
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