Dear Colleagues,<br /><div><br /></div><div>The deadline for submitting to the track titled <i><b>Created Value from Social Media</b></i> at the GITMA conference is quickly approaching. Please have your submissions into www.gitma.org by November 15th, 2014. Details on the track are:</div><div><br /></div><div><p class="MsoNormal"><b><u>Creating Value
from Social Media Track Description: <o:p></o:p></u></b></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">Social media exemplifies how, with all new technology, we
see the evolution of both intended and unintended consequences of its use.
Organizations, both for-profit and not-for-profit, are trying to grasp the
impact of those technologies on their business and learn how to leverage these
technologies for positive business outcomes. Individuals are able to reach out
to others around the world, effect change and even organize social movements.
Phenomena such as cyberbullying, sex trafficking, and cyber-sexploitation of
youth have also occurred. <o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">This track invites papers that examine both types of
consequences of social media in today’s society. These consequences may
reverberate with individuals, groups, businesses, countries or even society as
a whole. <o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p><span style="font-size: 14pt;">Potential topics include, but are not limited to:</span></p><p class="MsoNormal"><span style="font-size: 14pt;"><br /></span></p><p class="MsoNormal"><span style="font-size: 14pt; text-indent: -0.25in; font-family: Symbol;">·<span style="font-stretch: normal; font-size: 7pt; font-family: 'Times New Roman';">
</span></span><span style="font-size: 14pt; text-indent: -0.25in;">Issues and challenges of using social media to
enhance organizational processes</span><br /><span style="font-size: 14pt; text-indent: -0.25in; font-family: Symbol;">·<span style="font-stretch: normal; font-size: 7pt; font-family: 'Times New Roman';">
</span></span><span style="font-size: 14pt; text-indent: -0.25in;">Case studies of social media being used in
organizations</span><br /><span style="font-size: 14pt; text-indent: -0.25in; font-family: Symbol;">·<span style="font-stretch: normal; font-size: 7pt; font-family: 'Times New Roman';">
</span></span><span style="font-size: 14pt; text-indent: -0.25in;">Understanding the value-add afforded by social
media</span><br /><span style="font-size: 14pt; text-indent: -0.25in; font-family: Symbol;">·<span style="font-stretch: normal; font-size: 7pt; font-family: 'Times New Roman';">
</span></span><span style="font-size: 14pt; text-indent: -0.25in;">Strengthening customer relationship management
through social media use</span><br /><span style="font-size: 14pt; text-indent: -0.25in; font-family: Symbol;">·<span style="font-stretch: normal; font-size: 7pt; font-family: 'Times New Roman';">
</span></span><span style="font-size: 14pt; text-indent: -0.25in;">Leveraging social media connectivity to improve
organizational social responsibility</span><br /><span style="font-size: 14pt; text-indent: -0.25in; font-family: Symbol;">·<span style="font-stretch: normal; font-size: 7pt; font-family: 'Times New Roman';">
</span></span><span style="font-size: 14pt; text-indent: -0.25in;">Role of social media in online education</span><br /><span style="font-size: 14pt; text-indent: -0.25in; font-family: Symbol;">·<span style="font-stretch: normal; font-size: 7pt; font-family: 'Times New Roman';">
</span></span><span style="font-size: 14pt; text-indent: -0.25in;">Human resource’s use of social media in
employment processes</span><br /><span style="font-size: 14pt; text-indent: -0.25in; font-family: Symbol;">·<span style="font-stretch: normal; font-size: 7pt; font-family: 'Times New Roman';">
</span></span><span style="font-size: 14pt; text-indent: -0.25in;">Employee use of social media on the job</span><br /><span style="font-size: 14pt; text-indent: -0.25in; font-family: Symbol;">·<span style="font-stretch: normal; font-size: 7pt; font-family: 'Times New Roman';">
</span></span><span style="font-size: 14pt; text-indent: -0.25in;">Identifying cyberbullies in social media</span><br /><span style="font-size: 14pt; text-indent: -0.25in; font-family: Symbol;">·<span style="font-stretch: normal; font-size: 7pt; font-family: 'Times New Roman';">
</span></span><span style="font-size: 14pt; text-indent: -0.25in;">Exploring consumer views of organizations’ use
of social media</span><br /><span style="font-size: 14pt; text-indent: -0.25in; font-family: Symbol;">·<span style="font-stretch: normal; font-size: 7pt; font-family: 'Times New Roman';">
</span></span><span style="font-size: 14pt; text-indent: -0.25in;">Training today’s business students to be good
stewards of their social media </span><o:p></o:p></p>
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<p class="MsoListParagraphCxSpLast" style="text-indent:-.25in;mso-list:l0 level1 lfo1"><o:p></o:p></p><div style="font-family: 'Times New Roman'; font-size: 16px;"><div><br /></div></div><div>Best Regards,</div><div>Connie S. Barber, Phd</div><div>GITMA Track Chair</div><div><br />-- <br /></div><div><font color="#4169e1" face="Comic Sans MS"><i>Connie S. Barber, PhD</i></font><div>Assistant Professor</div><div>Computer Management & Information Systems</div><div>School of Business</div><div>SIUe</div><div>phone: 618-650-3093</div><div>email: cobarbe@siue.edu</div></div></div>