<html xmlns:v="urn:schemas-microsoft-com:vml" xmlns:o="urn:schemas-microsoft-com:office:office" xmlns:w="urn:schemas-microsoft-com:office:word" xmlns:m="http://schemas.microsoft.com/office/2004/12/omml" xmlns="http://www.w3.org/TR/REC-html40">
<head>
<meta http-equiv="Content-Type" content="text/html; charset=us-ascii">
<meta name="Generator" content="Microsoft Word 14 (filtered medium)">
<style><!--
/* Font Definitions */
@font-face
        {font-family:Wingdings;
        panose-1:5 0 0 0 0 0 0 0 0 0;}
@font-face
        {font-family:Wingdings;
        panose-1:5 0 0 0 0 0 0 0 0 0;}
@font-face
        {font-family:Cambria;
        panose-1:2 4 5 3 5 4 6 3 2 4;}
@font-face
        {font-family:Calibri;
        panose-1:2 15 5 2 2 2 4 3 2 4;}
/* Style Definitions */
p.MsoNormal, li.MsoNormal, div.MsoNormal
        {margin-top:0cm;
        margin-right:0cm;
        margin-bottom:10.0pt;
        margin-left:0cm;
        line-height:115%;
        font-size:11.0pt;
        font-family:"Calibri","sans-serif";
        mso-fareast-language:EN-US;}
h2
        {mso-style-priority:9;
        mso-style-link:"\00DCberschrift 2 Zchn";
        margin-top:10.0pt;
        margin-right:0cm;
        margin-bottom:0cm;
        margin-left:0cm;
        margin-bottom:.0001pt;
        line-height:115%;
        page-break-after:avoid;
        font-size:13.0pt;
        font-family:"Cambria","serif";
        color:#4F81BD;
        mso-fareast-language:EN-US;}
h3
        {mso-style-priority:9;
        mso-style-link:"\00DCberschrift 3 Zchn";
        margin-top:24.0pt;
        margin-right:0cm;
        margin-bottom:0cm;
        margin-left:0cm;
        margin-bottom:.0001pt;
        line-height:115%;
        page-break-after:avoid;
        font-size:12.0pt;
        font-family:"Cambria","serif";
        color:#243F60;
        mso-fareast-language:EN-US;}
a:link, span.MsoHyperlink
        {mso-style-priority:99;
        color:blue;
        text-decoration:underline;}
a:visited, span.MsoHyperlinkFollowed
        {mso-style-priority:99;
        color:purple;
        text-decoration:underline;}
p.MsoListParagraph, li.MsoListParagraph, div.MsoListParagraph
        {mso-style-priority:34;
        mso-style-link:"Listenabsatz Zchn";
        margin-top:0cm;
        margin-right:0cm;
        margin-bottom:10.0pt;
        margin-left:36.0pt;
        mso-add-space:auto;
        line-height:115%;
        font-size:11.0pt;
        font-family:"Calibri","sans-serif";
        mso-fareast-language:EN-US;}
p.MsoListParagraphCxSpFirst, li.MsoListParagraphCxSpFirst, div.MsoListParagraphCxSpFirst
        {mso-style-priority:34;
        mso-style-link:"Listenabsatz Zchn";
        mso-style-type:export-only;
        margin-top:0cm;
        margin-right:0cm;
        margin-bottom:0cm;
        margin-left:36.0pt;
        margin-bottom:.0001pt;
        mso-add-space:auto;
        line-height:115%;
        font-size:11.0pt;
        font-family:"Calibri","sans-serif";
        mso-fareast-language:EN-US;}
p.MsoListParagraphCxSpMiddle, li.MsoListParagraphCxSpMiddle, div.MsoListParagraphCxSpMiddle
        {mso-style-priority:34;
        mso-style-link:"Listenabsatz Zchn";
        mso-style-type:export-only;
        margin-top:0cm;
        margin-right:0cm;
        margin-bottom:0cm;
        margin-left:36.0pt;
        margin-bottom:.0001pt;
        mso-add-space:auto;
        line-height:115%;
        font-size:11.0pt;
        font-family:"Calibri","sans-serif";
        mso-fareast-language:EN-US;}
p.MsoListParagraphCxSpLast, li.MsoListParagraphCxSpLast, div.MsoListParagraphCxSpLast
        {mso-style-priority:34;
        mso-style-link:"Listenabsatz Zchn";
        mso-style-type:export-only;
        margin-top:0cm;
        margin-right:0cm;
        margin-bottom:10.0pt;
        margin-left:36.0pt;
        mso-add-space:auto;
        line-height:115%;
        font-size:11.0pt;
        font-family:"Calibri","sans-serif";
        mso-fareast-language:EN-US;}
span.E-MailFormatvorlage17
        {mso-style-type:personal-compose;
        font-family:"Calibri","sans-serif";
        color:windowtext;}
span.berschrift3Zchn
        {mso-style-name:"\00DCberschrift 3 Zchn";
        mso-style-priority:9;
        mso-style-link:"\00DCberschrift 3";
        font-family:"Cambria","serif";
        color:#243F60;
        font-weight:bold;}
span.ListenabsatzZchn
        {mso-style-name:"Listenabsatz Zchn";
        mso-style-priority:34;
        mso-style-link:Listenabsatz;}
span.berschrift2Zchn
        {mso-style-name:"\00DCberschrift 2 Zchn";
        mso-style-priority:9;
        mso-style-link:"\00DCberschrift 2";
        font-family:"Cambria","serif";
        color:#4F81BD;
        font-weight:bold;}
.MsoChpDefault
        {mso-style-type:export-only;
        font-family:"Calibri","sans-serif";
        mso-fareast-language:EN-US;}
@page WordSection1
        {size:612.0pt 792.0pt;
        margin:70.85pt 70.85pt 2.0cm 70.85pt;}
div.WordSection1
        {page:WordSection1;}
/* List Definitions */
@list l0
        {mso-list-id:1841895754;
        mso-list-type:hybrid;
        mso-list-template-ids:1187120964 67567617 67567619 67567621 67567617 67567619 67567621 67567617 67567619 67567621;}
@list l0:level1
        {mso-level-number-format:bullet;
        mso-level-text:\F0B7;
        mso-level-tab-stop:none;
        mso-level-number-position:left;
        text-indent:-18.0pt;
        font-family:Symbol;}
@list l0:level2
        {mso-level-number-format:bullet;
        mso-level-text:o;
        mso-level-tab-stop:none;
        mso-level-number-position:left;
        text-indent:-18.0pt;
        font-family:"Courier New";}
@list l0:level3
        {mso-level-number-format:bullet;
        mso-level-text:\F0A7;
        mso-level-tab-stop:none;
        mso-level-number-position:left;
        text-indent:-18.0pt;
        font-family:Wingdings;}
@list l0:level4
        {mso-level-number-format:bullet;
        mso-level-text:\F0B7;
        mso-level-tab-stop:none;
        mso-level-number-position:left;
        text-indent:-18.0pt;
        font-family:Symbol;}
@list l0:level5
        {mso-level-number-format:bullet;
        mso-level-text:o;
        mso-level-tab-stop:none;
        mso-level-number-position:left;
        text-indent:-18.0pt;
        font-family:"Courier New";}
@list l0:level6
        {mso-level-number-format:bullet;
        mso-level-text:\F0A7;
        mso-level-tab-stop:none;
        mso-level-number-position:left;
        text-indent:-18.0pt;
        font-family:Wingdings;}
@list l0:level7
        {mso-level-number-format:bullet;
        mso-level-text:\F0B7;
        mso-level-tab-stop:none;
        mso-level-number-position:left;
        text-indent:-18.0pt;
        font-family:Symbol;}
@list l0:level8
        {mso-level-number-format:bullet;
        mso-level-text:o;
        mso-level-tab-stop:none;
        mso-level-number-position:left;
        text-indent:-18.0pt;
        font-family:"Courier New";}
@list l0:level9
        {mso-level-number-format:bullet;
        mso-level-text:\F0A7;
        mso-level-tab-stop:none;
        mso-level-number-position:left;
        text-indent:-18.0pt;
        font-family:Wingdings;}
ol
        {margin-bottom:0cm;}
ul
        {margin-bottom:0cm;}
--></style><!--[if gte mso 9]><xml>
<o:shapedefaults v:ext="edit" spidmax="1026" />
</xml><![endif]--><!--[if gte mso 9]><xml>
<o:shapelayout v:ext="edit">
<o:idmap v:ext="edit" data="1" />
</o:shapelayout></xml><![endif]-->
</head>
<body lang="DE" link="blue" vlink="purple">
<div class="WordSection1">
<p class="MsoNormal" align="center" style="text-align:center"><span lang="EN-US">We invite submissions to the workshop on<o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center"><b><span lang="EN-US">“<i>Adoption and Usage of Information and Communication Technologies in Healthcare by the Elderly</i>”<o:p></o:p></span></b></p>
<p class="MsoNormal" align="center" style="text-align:center"><span lang="EN-US">at the 5th International Conference on Current and Future Trends of Information and Communication Technologies in Healthcare (ICTH)<o:p></o:p></span></p>
<p class="MsoNormal" align="center" style="text-align:center"><span lang="EN-US">Berlin, September 27-30, 2015<o:p></o:p></span></p>
<p class="MsoNormal" style="text-align:justify"><span lang="EN-US">The continuous evolution of ICTH progressed into a multi-faceted digitization of healthcare, providing for new potential for promoting health and well-being for individuals and society. Innovation
 in consumer- and patient-centered technological solutions, such as smartphone apps, health gadgets (such as smart watches) and specific social media platforms indicate the increasing shift to self-initiated and self-coordinated health measures supporting the
 preservation and retention of people’s physical, psychological, and social well-being (through electronic data collection, self-diagnosis, remote monitoring etc.) (see e.g.Rozenkranz et al. 2013)<o:p></o:p></span></p>
<p class="MsoNormal" style="text-align:justify"><span lang="EN-US">In parallel to the increasing digitization of healthcare, a substantial skew in the age structure of western populations, leading to a steady increase of elderly people, became apparent referred
 to as demographic change. As seniors have a greater demand on measures maintaining their health a growing demand on various (autonomous) health tools and systems can be expected in the near future.<o:p></o:p></span></p>
<p class="MsoNormal" style="text-align:justify"><span lang="EN-US">Although contemporary technologies aim to assist people in health-related aspects, these often do not meet the specific needs and requirements of elderly people leaving this potential virtually
 untapped. Hence, it becomes important to understand how and why elderly people interact with ICTH (cf. Or et al. 2011) and how adequate tools and systems must be designed for the growing segment of elderly people.
<o:p></o:p></span></p>
<p class="MsoNormal" style="text-align:justify"><span lang="EN-US">Up to now, little is known about the mechanisms that explain adoption and interaction patterns of (autonomous) health tools especially during the age transition. Preliminary research indicates
 that participation in training initiatives in working environments, computer and internet self-efficacy, computer anxiety and technostress, or mental models of how technology works might be factors and concepts worth the investigation in the context of age-related
 IS phenomena (cf. Tams et al. 2014; Wagner et al. 2010). To shed light on these aspects, age-induced impacts on cognitive abilities, personality, sensorimotor abilities, and culture might be suitable explanatory mechanisms (cf. Tams et al. 2014).<o:p></o:p></span></p>
<p class="MsoNormal" style="text-align:justify"><span lang="EN-US">To consequently address the outlined issues of the aging society, this workshop provides a forum for the exchange of research ideas and completed research in the context of health information
 technologies to in order to advance our knowledge on drivers and inhibitors on adoption, usage, or resistance and discontinued usage of ICTH by elderly people.<o:p></o:p></span></p>
<h3><span lang="EN-US">Topics of interest<o:p></o:p></span></h3>
<p class="MsoNormal"><span lang="EN-US">This workshop is open to all types of research, conceptual or empirical. Examples of possible topics of interest include (but are not limited to):<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpFirst" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">Age-related digital divide in the IS discipline<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">Age-related roles and stereotypes<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">Specific IT/IS-adoption patterns of the elderly<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">Online and mobile health platforms and communities for elderly people<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">The impact of e- and m-health, virtual communities, and social media on the well-being of elderly people<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">Theories and research frameworks for investigating age-related IS phenomena in ICTH<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">Methodological challenges of investigating elderly people’s ICTH usage<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">Impact of technology training on ICTH adoption and usage<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">Impact of work IT usage on IT usage in private context<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">Effective design of technology for elderly people<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">Factors influencing ICTH /e-health/m-health adoption and usage of elderly people<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">Technology design factors influencing ICTH adoption and diffusion by elderly people<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">Computer and Internet self-efficacy of elderly people<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">Technostress of elderly people<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">Success factors, barriers and risks of ICTH adoption by the elderly<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">Understanding of elderly people’s ICTH needs and requirements<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">User interface design, usability and accessibility issues<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">Integration of elderly people in the design of ICTH<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">Visions for future ICTH for elderly people<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">Meta-analyses and meta-syntheses of research on elderly people in various IS phenomena<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">Novel and innovative research on ICTH for elderly people<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">Trust and distrust of elderly people in e- and m-health<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">Changes in personality characteristics and its impact on adoption of ICTH<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpLast" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">Different forms of ICTH usage<o:p></o:p></span></p>
<h3><span lang="EN-US">Important dates<o:p></o:p></span></h3>
<p class="MsoListParagraphCxSpFirst" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">May 6<sup>th</sup>, 2015 – Manuscript Submissions Due
<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">June 26<sup>th</sup>, 2015 – Author Notification
<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpLast" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1">
<![if !supportLists]><span lang="EN-US" style="font-family:Symbol"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span lang="EN-US">July 26<sup>th</sup>, 2015 – Camera-ready Revisions Due
<o:p></o:p></span></p>
<h2>Workshop website<o:p></o:p></h2>
<p class="MsoNormal"><a href="https://www.hs-neu-ulm.de/index.php?id=2812"><span lang="EN-US">http://www.hs-neu-ulm.de/index.php?id=2812</span></a><o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><span lang="EN-US">We are looking forward to your submissions.<o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-US"><o:p> </o:p></span></p>
<p class="MsoNormal">Philipp Brune, Heiko Gewald and Ulrich Haase<o:p></o:p></p>
<p class="MsoNormal" style="margin-bottom:0cm;margin-bottom:.0001pt;line-height:normal">
<span lang="EN-US" style="font-size:8.0pt;font-family:"Arial","sans-serif";color:#0070C0;mso-fareast-language:DE">---------------<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom:0cm;margin-bottom:.0001pt;line-height:normal">
<span lang="EN-US" style="font-size:10.0pt;font-family:"Arial","sans-serif";color:#0070C0;mso-fareast-language:DE">Prof. Dr. Heiko Gewald<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom:0cm;margin-bottom:.0001pt;line-height:normal">
<span lang="EN-US" style="font-size:8.0pt;font-family:"Arial","sans-serif";color:#0070C0;mso-fareast-language:DE">- Research Professor of  Information Management<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom:0cm;margin-bottom:.0001pt;line-height:normal">
<span lang="EN-US" style="font-size:8.0pt;font-family:"Arial","sans-serif";color:#0070C0;mso-fareast-language:DE">- Director of CROSS -
<i>Center for Research on Service Sciences</i><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom:0cm;margin-bottom:.0001pt;line-height:normal">
<span lang="EN-US" style="font-size:8.0pt;font-family:"Arial","sans-serif";color:#0070C0;mso-fareast-language:DE"><o:p> </o:p></span></p>
<p class="MsoNormal" style="margin-bottom:0cm;margin-bottom:.0001pt;line-height:normal">
<span style="font-size:8.0pt;font-family:"Arial","sans-serif";color:#0070C0;mso-fareast-language:DE">Hochschule Neu-Ulm<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom:0cm;margin-bottom:.0001pt;line-height:normal">
<span style="font-size:8.0pt;font-family:"Arial","sans-serif";color:#0070C0;mso-fareast-language:DE">Wileystr. 1<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom:0cm;margin-bottom:.0001pt;line-height:normal">
<span style="font-size:8.0pt;font-family:"Arial","sans-serif";color:#0070C0;mso-fareast-language:DE">89231 Neu-Ulm<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom:0cm;margin-bottom:.0001pt;line-height:normal">
<span lang="EN-US" style="font-size:8.0pt;font-family:"Arial","sans-serif";color:#0070C0;mso-fareast-language:DE">Germany<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom:0cm;margin-bottom:.0001pt;line-height:normal">
<span lang="EN-US" style="font-size:8.0pt;font-family:"Arial","sans-serif";color:#0070C0;mso-fareast-language:DE"><o:p> </o:p></span></p>
<p class="MsoNormal" style="margin-bottom:0cm;margin-bottom:.0001pt;line-height:normal">
<span lang="EN-US" style="font-size:8.0pt;font-family:"Arial","sans-serif";color:#0070C0;mso-fareast-language:DE">Mail:
</span><span style="mso-fareast-language:DE"><a href="mailto:heiko.gewald@hs-neu-ulm.de"><span lang="EN-US" style="font-size:8.0pt;font-family:"Arial","sans-serif";color:#0070C0">heiko.gewald@hs-neu-ulm.de</span></a></span><span lang="EN-US" style="color:#0070C0;mso-fareast-language:DE"><o:p></o:p></span></p>
<p class="MsoNormal"><span lang="EN-US"><o:p> </o:p></span></p>
<p class="MsoNormal"><span lang="EN-US"><o:p> </o:p></span></p>
</div>
</body>
</html>