[AISWorld] Oxford Retail Futures Conference - 10th-11th December, Oxford
Wojciech Piotrowicz
wojciech.piotrowicz at sbs.ox.ac.uk
Tue Dec 4 16:57:00 EST 2012
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The Oxford Institute of Retail Management, University of Oxford, invites you to attend its forthcoming event:
Oxford Retail Futures Conference: New Technologies, Business Models and Customer Experience
Date: 10th- 11th December 2012
Location: University of Oxford, Oxford, United Kingdom
Overview
On-line sales are increasing. Internet-based sales and communication channels are replacing more traditional retail and services. Many store-based businesses are struggling to compete with the growing on-line environment; their potential failure has wide implications, both for the retail diversity of town and city centres, and for patterns of local employment. Meanwhile, continued innovation in on-line retail is creating new challenges in supply chain management and for the business community as a whole.
Topics and registration
During the conference, interactions between retail, technology and various selling channels will be discussed, with a focus on solutions that are crossing existing boundaries between the on-line and in-store experience. For more information about the conference and conference registration, please visit the OxIRM website: http://www.sbs.ox.ac.uk/centres/oxirm/news/Pages/Oxford%20Retail%20Futures%20Conference.aspx.
Agenda
Monday 10th December
Venue: Green Templeton College, 43 Woodstock Road, OX2 6HG
17:30 Welcome drinks
18:30 Dinner at Green Templeton College
Tuesday 11th December
Venue: Lecture Theatre VI, West Wing, Saïd Business School, University of Oxford, Park End Street, OX1 1HP
08:30 Coffee and registration (Club Room)
09:15 Welcome, introductions and opening remarks
Richard Cuthbertson and Wojciech Piotrowicz, Oxford Institute of Retail Management, University of Oxford, UK
09:30 Technology and the retail store
Jonathan Reynolds, Oxford Institute of Retail Management, University of Oxford, UK
10:15 Coffee/tea (Club Room)
10:45 Panel one (Multichannel and in-store)
Channel switching behaviour and customer satisfaction in multi-channel companies
Peder Inge Furseth, BI Norwegian Business School, Norway
Understanding the key drivers of and technology-related issues associated with going multi-channel: preliminary findings from an exploratory study in the UK retail sector
Julie Lewis, Carley Foster and Paul Whysall, Nottingham Trent University, UK
Perceived risk dimensions and perceived barriers in acceptance of online shopping
Parikshit Pachorkar, Manjusha Nalavade and Mahwish Khatib Kalyani Ravindra Sapkal, College of Management Studies, India
The emergence of relationship-based retailing – a perspective from the fashion sector
Luciano Batista, University of East Anglia and Irene Ng, University of Warwick, UK
Cross-channel strategy and retail business model changes: a case study on China’s Suning appliance company
Lanlan Cao, Rouen Business School, France
12:30 Lunch (Hot and cold buffet, Pyramid Room)
13:30 Panel two (Mobile technologies in-store)
The use of mobile phones by customers in retail stores: a case of Poland
Maja Kiba-Janiak, Wrocław University of Economics, Poland
Mobile digital engagement: creating an immersive online shopping experience for m-commerce
Patsy Perry, Stefano Padilla, Heriot-Watt University, UK
Mobile device behaviours and shopping activity: a case study of young Canadians
Tony Hernandez, Ryerson University, Canada
Engineering the value network of the future retail customer interface and marketing
Yvonne Hufenbach and Key Pousttchi, Wi-mobile Research Group, University of Augsburg, Germany
15:00 Coffee/tea (Club Room)
15:30 Panel three (Customer and supplier relationships)
Business process modelling for e-business development in small to medium-sized enterprises (SMEs)
George Papageorgiou and Christos Dimopoulos, European University Cyprus, Cyprus
Sharing of resources within organisation of joint transport processes in ECR Poland
Marcin Hajdul, Institute of Logistics and Warehousing, Poland
The use of technology to enhance the customer experience in fashion retailing
Marta Blazquez, Complutense University, Spain
Retail shopper marketing between individual customer information and digital channels: the case of the promotional flyer
Cristina Ziliani, University of Parma, Italy
Blogs as e-commerce sites: will they sustain the online retail?
Erne Kassim, Sri Fatiany Abdul Kadir Jailani and Abdul Kadir Othman, Universiti Teknologi MARA, Malaysia
Multichannel strategy and service innovation: the importance of seamless integration of a company’s distribution channels
Peder Inge Furseth, BI Norwegian Business School, Norway
17:00 Closing remarks
Richard Cuthbertson and Wojciech Piotrowicz, Oxford Institute of Retail Management, University of Oxford, UK
17:45 Depart
Members of the Conference Academic Board
* Dr Richard Cuthbertson, OXIRM, Saïd Business School, University of Oxford, UK
* Prof Rika Fujioka, Faculty of Commerce, Kansai University, Japan
* Prof Peder Inge Furseth, Department of Innovation and Economic Organisation, BI Norwegian Business School
* Dr Ger O'Keeffe, Intel, Retail Digital Signage Segment, Ireland
* Dr Wojciech Piotrowicz, OXIRM, Saïd Business School, University of Oxford, UK
Contact Details
The conference is being organised by the Oxford Institute of Retail Management<http://www.sbs.ox.ac.uk/centres/oxirm/Pages/Contactus.aspx>, Saïd Business School, University of Oxford.
For conference logistics, please contact Chris Brooke-Hollidge at Chris.Brooke-Hollidge at sbs.ox.ac.uk<mailto:Chris.Brooke-Hollidge at sbs.ox.ac.uk>
For academic-related enquiries, please contact Dr Wojciech Piotrowicz atWojciech.Piotrowicz at sbs.ox.ac.uk<mailto:Wojciech.Piotrowicz at sbs.ox.ac.uk>
Tweeter #orfc12
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