[AISWorld] CfP - AMCIS 2014 Minitrack: Customer Experience and Organizational Intelligence (SIGODIS)

[Donald Heath]

*Call for Papers - Americas Conference on Information Systems (AMCIS)*

Savannah Ga, August 7-10, 2014


Mini-Track: Customer Experience and Organizational Intelligence Track:
 Intelligence
and Intelligent Systems (Sponsored by SIGODIS)

*Jai Ganesh*, Cognizant, India, jaiaiyar at yahoo.com

*Donald Heath*, UNC Greensboro, drheath2 at uncg.edu

*Rahul Singh,* UNC Greensboro, r_singh2 at uncg.edu



Enterprises are increasingly adopting technologies which offer immersive
experiences for their end customers. This is driven by increasing
competitive pressures, the need to differentiate, expand reach to the
consumer, improve conversion, and sustain customer loyalty. With online
interactions poised for strong growth and likely to grow into a significant
chunk of total business, enterprises are seeking answers to issues such as
differentiating user experience on their points of interaction, increasing
reach to the consumer, improving conversion rates on the website,
sustaining consumer loyalty, etc.

The end customer is at the focus, with various technologies, devices and
networks facilitating seamless computing, communication, collaboration as
well as commerce related functionalities to the end users. This is made
possible by embedding sensors, controllers, devices and data into the
physical spaces of human beings thereby facilitating seamless interactions.
Computing is revolutionizing the way humans interact with other humans,
devices, applications, networks, sensors, infrastructure, machines,
services etc. This provides interesting challenges for business
intelligence and decision support. Such scenarios have characteristics such
as pervasive computing devices including mobile phones, appliances, sensors
etc., pervasive networks including wired and wireless networks, pervasive
ecosystem entities participating from formal as well as informal social
networks whereby entities engage across multiple locations, platforms etc.,
pervasive data resulting from exponential growth of data (both structured
as well as unstructured), ecosystem entities, sensors etc., pervasive
computing and storage power available on the go via cloud computing
technologies.


By turning nearly everything into a computing device has made it imperative
for companies to reach their end-users through a multitude of devices --
both wired and wireless. Intelligent enterprises are drawing inferences as
well as key decision points by analyzing data about their customers,
competitors, vendors, markets, products as well as services. Enterprises
are able to garner localized, specific intelligence using sensor networks,
thereby enabling them to develop innovative products and services, which
are better aligned to market needs.


Conceptual, empirical and design-oriented works are welcome and will be
considered for this mini-track.



* Potential topics for manuscripts include but are not limited to:

   - Engaging end-customers via multi-modal devices and channels
   - End-customer engagement via Immersive Interaction Technologies
   - Leveraging experiential computing data to inform intelligent
   enterprise decisions related to workforce composition, - collaboration,
   leadership and, employee retention
   - Analysis and/or Visualization of the data (both structured as well as
   unstructured), created by end customers, sensors etc.
   - Pervasive computing devices requiring the need to reach end customers
   across multitude of devices
   - Leveraging Lo T's and wearables to reach end customers
   - Decision making by understanding and analyzing the collective
   intelligence created across various customer touch points as well as social
   networks.
   - Better understanding of customer behavior using techniques such as
   text analytics, natural language processing as well as social network
   analysis.
   - Improved visibility across the supply chain and real-time data
   availability.
   - Better monitoring of production processes to optimize operations,
   reduce costs, enhance production as well as prevent and/or detect health
   and safety issues.

 **Submission:**

All submissions are to be made via the AMCIS 2014 submission system at
http://mc.manuscriptcentral.com/amcis2014.  The submission deadline is
March 1, 2014. No submissions will be accepted after midnight, Savannah
(EST) time, March 1, 2014. Authors will be notified as to whether their
submission was accepted, conditionally accepted, or rejected by April 4,
2014.


**Important dates:**

March 1, 2014     Submission Deadline

April 4, 2014       Author Notification

April 18, 2014     Revision Deadline

April 25, 2014      Camera Ready Submission Deadline
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