[AISWorld] Big Data Marketing Analytics, Chicago, 31 Oct 2014

[ZC]

Call For Papers (Due August 15th, 2014)

The University of Chicago Booth School of Business, Kilts Center for Marketing
in cooperation with
Temple University Fox School Global Center for Big Data in Mobile Analytics
Present
BIG DATA MARKETING ANALYTICS: 

October 31, 2014 
The Gleacher Center, Chicago, IL
Discuss the effects of big data analytics on customers, brands, and business models.
Confirmed Industry Speakers • Dhiraj Rajaram CEO, Mu Sigma • Mike Wokosin VP Digital Marketing, Redbox
Conference Chairs: Pradeep Chintagunta (Chicago), Jean-Pierre Dubé (Chicago and NBER) and Xueming Luo (Temple)
Program Committee: Chris Nosko (Chicago), Matt Taddy (Chicago)
RSVP by August 15th, 2014
Register Online at:
http://research.chicagobooth.edu/kilts/faculty/big-data-analytics-conference
Questions: Emily.Silkaitis at chicagobooth.edu
Connect with scholars & practitioners in marketing, economics, and statistics to discuss topics including:
Large-scale consumer data for global business development • Real time consumer insights from big data and large field experiments • Combination of statistics and economics in modeling big data • Consumer mobile analytics and location-based network data • Social networks and structured/unstructured data analytics • Consumer financing and P2P business analytics • Privacy and security of big data • Virtual big data, online communities, and real business revenue • Cloud computing, machine learning, random fields and graphical tools • Large-scale field experiments • High-dimensional statistics • Spatial and temporal data • Open-source data
http://research.chicagobooth.edu/kilts/faculty/big-data-analytics-conference
Limited funding for flight and hotel costs is available for PhD students who qualify, based on submission quality and adviser recommendation. 

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ZC Cheng Zhang
Associate Professor 
Room 718, Siyuan Building
School of Management, Fudan University
Shanghai, 200433, China
Linkedin: http://www.linkedin.com/in/zccheng;
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