[AISWorld] Call for Papers: Information-Based Strategies in the Hospitality Industry

Tue Feb 1 12:38:43 EST 2011

Information-Based Strategies in the Hospitality Industry

Call for Papers for a Special Issue of the Cornell Hospitality Quarterly

Special Issue Goals. Information technology (IT) has had profound
impacts on both the capabilities of organizations in the hospitality
industry and on how consumers select their hospitality services. What
matters here is not IT per se, but rather the information it yields.
Thus, a central theme of this special issue call for papers is the
innovative uses of IT. By applying appropriate IT solutions, service
providers are able to go beyond the practices they pursued in prior
years, many of which have focused on distribution at any price.  We are
seeking research that allows hotels to craft value propositions and
hospitality service opportunities for customers that exploit new
opportunities to de-light them and meet their unique needs. This
reflects a transition from technology-based services marketing as a
"science of utility" to one that involves a new "science of delight." It
also is associated with new trends in product and service
hyper-differentiation, resonance marketing and other related approaches
that rely upon new ways of co-discovering and co-creating value for
hospitality, travel and tourism services consumers. These changes are
sup-ported by new information-based service selection behaviors for
individuals, and have led to new levels of information availability for
consumers. This, in turn, has resulted in the development of
dramatically higher expectations around how service relationships need
to be configured so they can be successful and maximize value.

We will showcase research that focuses on new theoretical directions for
information-based strategy, empirical studies of hospitality services in
the face of product or service or distribution innovations, and any work
that addresses information-based advances in technology-related
knowledge that informs our understanding of hospitality services
providers' strategies or of consumer behavior in the hospitality
industry. This context is especially interesting since it has
traditionally been a focal area for customer-centered marketing
practices, advanced methods in service systems design, and operational
and marketing innovations that leverage IT in new ways. 

The editors are open to receiving research that represents different
methods and styles. These include but are not limited to: theory and
modeling, marketing and psychological theories, economic theory, and
empirical analyses using statistics, experiments, and econometrics. We
also are interested in theory-building research that is based on
compelling case studies of single or multiple organizations, studies
that involve interdisciplinary perspectives (e.g., sociology, strategy
and information economics, etc.) and research involving surveys and
interviews with managers in hospitality organizations and their
customers that have an information strategy angle. Some related areas
include:

- Consumer informedness, resonance marketing, and impacts on service
pricing, offerings, and bundles

- New theories for the hospitality industry related to the changes
driven by information

- New business models for the hyper-differentiation of service products,
relationship management and resonance marketing, and the related
consumer responses

- Analysis of digital intermediation in the hospitality industry and its
impact on price-based competition

- Data analytics, business intelligence and management science
approaches to hospitality industry problems

- The efficacy of Twitter, Facebook and other mechanisms for
communicating last-minute deals to hospital-ity services customers, and
their impact on consumer behavior and willingness to pay

- Case studies of hospitality organizations focusing on new uses of
consumer and market information, and emerging technologies; analysis of
channel conflicts for technology-based sales of hospitality services

- The changing role of firm-to-firm alliances and partnership in the
hospitality industry involving IT

- Innovative uses of the Internet for sophisticated channel management
strategies 

Guest Editors. 

Eric K. Clemons, University of Pennsylvania, clemons at wharton.upenn.edu;

Robert J. Kauffman, rob7585 at gmail.com <mailto:rob7585 at gmail.com> ; 

Ting Li, Erasmus University, tli at rsm.nl <mailto:tli at rsm.nl> ;

Peter O'Connor, ESSEC Business School, oconnor at essec.fr.

General Information for Prospective Authors. The Cornell Hospitality
Quarterly (CQ) is a peer-reviewed journal. It publishes research in all
business disciplines that contribute to management practice in the
hospitality and tourism industries. Similar to the hospitality industry,
the editorial content of CQ is broad, including topics in strategic and
operations management, marketing and consumer behavior, accounting and
financial management, real estate, planning and design, communications
and human resources management, information technology, international
development, and travel and tourism. The audience is academics,
hospitality executives, and representatives of ancillary businesses,
such as consultants and investors. Its objective is to help those
involved or interested in the hospitality industry to keep up to date on
the latest research findings and theory development to improve business
practices and stay informed regarding successful strategies. This
includes, but is not limited to, articles that develop applied theories,
explain research findings, provide industry perspectives and trends,
describe relevant experimental evidence, and provide illustrative cases
that can inform the management of hotels, restaurants, casinos, clubs,
spas, resorts, and travel-related businesses.

Style and Footnotes. The Cornell Hospitality Quarterly generally uses
the writing conventions set forth in the Chicago Manual of Style.
Citations should follow the CMS format, and should appear as run-in
citations in the text (Author, date), together with an alphabetical list
of references at the end of the manuscript. When referring to material
found on the Internet, it is important to note the date on which that
material was viewed. To help ensure the discoverability of articles,
authors are requested to include as many references as possible. As a
professional journal, the Quarterly prefers a direct, vigorous writing
style that employs simple, declarative sentences. In particular, authors
should use the active voice rather than passive voice in their sentence
structure. The Quarterly's purpose is to share information clearly, and
an active voice does that job better than does a passive voice.  Before
submitting your paper to the Cornell Hospitality Quarterly, please
ensure that the paper is in standard American English.  Consider
engaging an outside editor for assistance prior to submission, if you
are not a native speaker and writer of English. There is a limit of 30
pages for each manuscript in double-spaced, 12-point font upon
submission for review.

Submission Procedure. Submission of manuscripts to this Cornell
Hospitality Quarterly special issue call for pa-pers is open to anyone
who has a message of interest for managers in the hospitality, travel
and tourism industries that relates to that changes and transformations
that are occurring due to historically high levels of information that
has become available in this area of business. Prospective authors are
welcomed and encouraged to write to the special issue editors regarding
potential topics of interest. Authors will be required to set up an
online account on the SageTrack system hosted by ScholarOne. Manuscripts
should be submitted via mc.manuscriptcentral.com/cq. 

Review Process. The special issue editors will read submitted papers for
general acceptability related to the special issues theme. Papers that
are unsuitable for the special issue will be rejected by the special
issue editors without prejudice, so that the authors may amend and
resubmit it to a regular issue. For papers that are deemed to be
appropriate for special issue review, the special issue editors will
send it to a minimum of two reviewers. A special issue editor will also
write a decision report that adds value to the comments of the
reviewers, once those are received. All reviews will be double blind:
the author will not know who the reviewers are and the reviewers will
not know who the authors are. The special issue editors will make a
final recommendation on acceptance. Authors may be asked to revise based
on the suggestions. If authors make revisions, their paper may be
subject to further review. 

Developing a Final Draft. After your paper has been accepted, it will be
edited for style and readability. Authors must ensure their paper's
clarity and logic. Issues of logic or fact not resolved during the
review process must be resolved prior to publication. Should an issue
arise that has been overlooked in the review process, the Quarterly
reserves the right to suspend publication until all issues are resolved.
When the editing process is complete, authors will receive a final draft
for approval. The purpose is to serve as a check on the editing process
to ensure no errors were inadvertently introduced. This is not an
invitation to revise your thinking or to rewrite the paper. The final
draft is uploaded to SageTrack for processing and page layout. Authors
receive a page proof as a final checkpoint prior to publication. The
editors reserve the right to schedule accepted papers.

Timeline. Submissions are welcome between June 1, 2011 and December 31,
2011, and will be processed for re-view as we receive them. We will
complete article development during 2012, with later publication of
special issue papers in the journal on a space available basis in one or
more issues. We will attempt to group accepted papers for publication in
a way that emphasizes the critical mass of the topics are explored, if
more than one issue emerges.

Sincerely Yours, 

Special Issue Editors,

Eric Clemons, Rob Kauffman, Ting Li, and Peter O'Connor

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