[AISWorld] New Arrival- Strategic Planning in Information Technology, 2/e

Tue Oct 7 03:16:59 EDT 2014

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*ISBN: 9788130928210
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*Bind: PB
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*Year: 2015
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*Publisher: Viva Books
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*Pages: 388
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*__**Strategic Planning in Information Technology, 2/e*
/*Dinkar*/

*Reviews:*
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/Based on the success of the first edition of this book Dinkar has done 
further research on strategic planning in information technology and has 
concluded, on the basis of regression analysis and data envelopment 
analysis, that manpower recruited and trained well is a key asset for 
success of IT organisations. While this is an obvious conclusion, it is 
now backed by solid research and analysis. Dinkar has also predicted 
that some technologies and software options will grow rapidly in the 
future viz. data warehousing, data mining, artificial intelligence, ERP 
and E-Commerce. This is already beginning to happen in India./

*-B. Muthuraman, Vice Chairman,Tata Steel
*
*
Description:*
------------------------------------------------------------------------
The publication of the first edition of/ Strategic Planning in 
lnformation Technology/ - and readers' response to it - made it clear 
that some important issues had not been dealt with adequately. These 
have been added in this edition as a result of further research. 
Opinions of thinkers in this field have been considered and commented 
upon. In addition, data from firms - both in lndia and the US - have 
been considered and analysed to prove the importance of manpower in 
profitability. For this, advanced statistical analysis have been 
utilised to prove the importance of manpower in the lnformation 
Technology industry.

*Contents:*
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*Chapter 1: INTRODUCTION TO STRATEGY, STRATEGIC PLANNING AND INFORMATION 
TECHNOLOGY *. What is Strategy? . Strategy in War . The Objective . 
Materials . Machines . Money . Logistics . Men . Strategy in Business . 
The Objective . Materials . Machines . Money . Logistics . Men . 
Strategy: A Historical Perspective . Information Technology: A Tool . 
The Role of Information Technology in Tata Steel: An Example . 
Summarisation of Content

*Chapter 2: CONCEPTS OF STRATEGIC PLANNING *. The Corporate Strategic 
Plan . Strategic Analysis . The Environment in which the Organisation 
Operates . The Resources Available to the Organisation . Value Chain 
Analysis . The Resource Audit . Resource Utilisation . Control of 
Resources . Other Analytical Methods . Assessing the Balance . 
Expectations and Objectives of Different Groups from the Organisation . 
Identification of Key Issues . Human Expectations . The Human Factor . 
The Organisation's Environment and Culture . Objectives . Strategic 
Options . Implementation of the Selected Strategy . Implementation of 
the Plan . Notes

*Chapter 3: STRATEGIC PLANNING IN INFORMATION TECHNOLOGY* . The 
Strategic Plan . Strategic Planning in Information Technology . 
Strategic Analysis . The Environment in which the Organisation Operates 
. The Operating Environment of the Organisation . Resources . Business 
Applications of Strategic Planning . The Information Technology 
Organisation . Value Chain of the Information Technology Organisation . 
Generic List of Information Technology Activities . Examples of 
Applications . Hardware and Software Issues . Command and Control Centre 
. Classification of Activities . Classification of Support Activities . 
Requirements of Domain Specialists . Second Example . Training . 
Conclusions . Notes

*Chapter 4: THE VALUE CHAIN IN INFORMATION TECHNOLOGY *. The Information 
Technology Organisation . The Danger Signals . Internal Signals . 
External Signals . The Corporate Strategic Plan . Value Chain in the 
Information Technology Strategic Plan . Structure of Value Chain in 
Information Technology . Primary Activities in an Information Technology 
Organisation . Inbound Logistics . Operations . Outbound Logistics . 
Marketing and Sales . Internal Logistics . Services . Support Activities 
in an Information Technology Organisation . Procurement . Technology 
Development . Human Resource Management . Firm Infrastructure . Analysis 
of the Primary and Support Activities . The Role of the Information 
Technology Department . Problem Awareness . Problem Diagnosis . 
Development of Solutions . Selection of a Solution . Implementation of 
the Solution . Other Issues . Identification of the Tools of Analysis in 
Primary Activities . Data Acquisition . System Development and 
Implementation . Delivery Mechanism . Promotion . Data Movement . 
Services . Identification of the Tools of Analysis in Support Activities 
. Procurement . Technology Development . Human Resource Management . 
Firm Infrastructure . Notes

*Chapter 5: TECHNOLOGICAL ISSUES: RECENT DEVELOPMENTS* . Technological 
Changes Independent of Strategy . Technology and Business Change . 
Computer Architecture Issues: RISC Versus CISC . Data Warehousing . Data 
Mining . Use of Artificial Intelligence . Neural Networks . Fuzzy Logic 
. Expert Systems . Mainframe Versus Distributed Systems . Transforming 
Legacy Systems . Notes

*Chapter 6: TECHNOLOGICAL ISSUES: COMMUNICATIONS* . Mathematics for Data 
Communication . Fourier Series . Bandwidth Limitations . Transmission 
Media . Varieties of Transmission Media . Magnetic Media . Twisted Pair 
. Shielded Twisted Pair . Baseband Coaxial Cable . Broadband Coaxial 
Cable . Fibre Optics . IEEE Standards . Modes of Communications . 
Wireless Communications . Radio Transmission . Microwave Transmission . 
Telephone Communications . Modems and Interfaces . Multiplexing . 
Switching . Circuit Switching . Packet Switching . Types of Telephone 
Communications . Narrowband ISDN . ATM . Broadband ISDN . SMDS . 
Telephones: Other Issues . Satellite Communications . VSAT . TDM/TDMA . 
DAMA . Selecting a Means of Communication: An Example . Notes

*Chapter 7: TECHNOLOGICAL ISSUES: NETWORKING* . Introduction . Origin 
and Growth of Networking . Network Hardware . Broadcast Networks . 
Point-to-Point Networks . Local Area Networks . IEEE Standards for LANs 
. Switched LAN . Token Bus (IEEE 802.4) . Token Ring (IEEE 802.5) . 
Comparison between 802.3, 802.4 and 802.5 Standards . Metropolitan Area 
Networks . Wide Area Networks . Internets . Network Soft ware . The 
Layer Cake . Physical Layer . Data Link Layer . Network Layer . 
Transport Layer . Session Layer . Presentation Layer . Application Layer 
. Data Transmission . Other Reference Models . Protocols . Transmission 
Control Protocol . Internet Protocol . Sample Networks . Novell Netware 
. ARPANET . NSFNET . Network Security . Security of Data and Files in 
the Network . Security of Messages . Security from Outside Interference 
. Secrecy . Integrity Control . Authentication . Virtual Private 
Networks (VPN) . Notes

*Chapter 8: THE INTERNET . Internet: A Historical Perspective* . The 
World Wide Web . URL . Domain . IP Addresses . Search Engines . E-Mail . 
Advertising and Entertainment . Electronic Commerce . Guiding Principles 
for Electronic Commerce . Issues . Electronic Payment Systems . Legal 
Issues . Uniform Commercial Code' for Electronic Commerce . Protection 
of Intellectual Property Rights . Copyrights . Security . Market Access 
Issues . Telecommunications Infrastructure and Information Technology . 
File Transfers . News . Intranets . The Internal Web . Documents . 
Electronic Resources . Interactive Communication . The External Web 
(Extranet) . Sales and Marketing Data . Customer Support . 
Supplier/Dealer/Sales Support . Employee Recruiting . Evaluating 
External Web Usage . Understanding Web Technology . URLs and External 
Files . Prerequisites for Adopting the New Technology . Implementing an 
Intranet . Notes
*
Chapter 9: OPERATING SYSTEMS AND DATABASES* . Functions Performed by 
Operating Systems . Memory Management . Virtual Memory . Paging . 
Segmentation . File Systems . File Systems and Attributes . Processes . 
Input/Output Handling . Resolving Deadlocks . Distributed Operating 
Systems . Databases . Evolution of Databases . Distributed Database . 
Relational Databases . Notes

*Chapter 10: ENTERPRISE RESOURCE PLANNING *. Software: The Heart of 
Information Systems . Enterprise Resource Planning . Development of 
Enterprise Resource Planning . Benefits of Using Enterprise Resource 
Planning . Better Utilisation of Resources . Greater Customer 
Satisfaction . Lower Inventory Holding Cost . Reduced Cycle Time . 
Increased Flexibility . Overall Cost Reduction . Improved Product 
Quality . Better and Quicker Planning . Improved Organisational Image . 
More Informed and Accurate Decision Making . ERP Implementation . 
Selection of an ERP Package . Issues Concerning Implementation . The 
Changing Face of Enterprise Resource . Planning Systems . Notes

*Chapter 11: THE STRATEGIC VALUE OF MANPOWER* . Resources . Hypothesis 
Concerning Manpower . Selection of IT Companies . Scope of the Study and 
the Procedures Adopted . Regression Analysis . Data Envelopment Analysis 
. Efficiency Ratio for ACC . Efficiency Ratio for ICICI . Efficiency 
Ratio for Ranbaxy . Efficiency Ratio for Siemens . Efficiency Ratio for 
State Bank of India . Efficiency Ratio for Steel Authority of India . 
Efficiency Ratio for Tata Motors . Efficiency Ratio for Tata Steel . 
Efficiency Ratio for Bank of America . Efficiency Ratio for Boeing . 
Efficiency Ratio for Pfizer . Efficiency Ratio for Proctor and Gamble . 
Efficiency Ratio for Walmart . Selection of Core "IT" Companies . 
Efficiency Ratio for HCL . Efficiency Ratio for Infosys . Efficiency 
Ratio for TCS . Efficiency Ratio for WIPRO . Efficiency Ratio for Apple 
. Efficiency Ratio for CISCO . Efficiency Ratio for DELL . Efficiency 
Ratio for Google . Efficiency Ratio for Microsoft . Efficiency Ratio for 
ORACLE . Rank-Sum-Test . Analysis Reports for Infosys . Regression . 
Notes . Variables Entered/Removed . Model Summary . Anova . Coefficients 
. Curve Fit . Notes . Model Description . Case Processing Summary . 
Variable Processing Summary . Model Summary and Parameter Estimates . 
Regression . Notes . Variables Entered/Removed . Model Summary

*Chapter 12: CONCLUSIONS* . Strategic Planning in Information 
Technology: An Overview . The Role of Concepts in Strategic Planning . 
Technology and Manpower---The Two Driving Forces . Non Technical Issues 
. The Future of Strategic Planning in Information Technology . Notes

*About the Author:*
------------------------------------------------------------------------
Having watched the development of lnformation Technology almost from its 
infancy to its present state of well-being, it was natural for Dr Dinkar 
to look at the areas that make this industry successful. Dinkar worked 
for a number of years for Tata Steel, which enabled him to study in the 
US and specialise in Computer Science. This stint was followed by 
working with Administrative Staff College of lndia as a consultant and 
teacher. A short period as an independent consultant followed before the 
next two teaching assignments and working as the Chief lnformation 
Officer with SVC Supertech.

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