[AISWorld] [AJIS] New Research Articles published in the Australasian Journal of Information Systems (AJIS)
Ajis Editor
ajis.eic at gmail.com
Fri Nov 19 00:38:59 EST 2021
Dear Colleagues,
The *Australasian Journal of Information Systems (AJIS)* has just published
a
Special Section on Research on Consumer Evaluation of Mobile Application
as part of the Information Systems Development section
with the following editorial and four articles:
Editorial for the Special Section on Research on consumer evaluation of
mobile application: Does interactivity matter?
Amit Shankar, Charles Jebarajakirthy, Pooja Kumari
ashankar at iimv.ac.in
doi: https://doi.org/10.3127/ajis.v25i0.3635
What’s behind a scratch card? Designing a mobile application using
gamification to study customer loyalty: An experimental approach
Abhishek Behl, Vijay Pereira
abhishekbehl27 at gmail.com
doi: https://doi.org/10.3127/ajis.v25i0.3203
The use of game design elements (often called gamification) by firms to
engage the customers
has attracted attention in recent times. These game elements contribute to
shaping up customer’s
motivation and loyalty. Gamification is explored from the lens of both
empirical as well as an
experimental methodological standpoint. There still lacks substantial
evidence that explains how,
and which types of rewards help to understand the customer's motivation.
The study addresses this
gap by designing an experimental study of 2x2 to address how gamified
mobile apps used for making
payments can help capture customer’s loyalty by offering them rewards. Data
is collected from 385
customers who have been using mobile apps to make payments in the past. The
data were tested to check
if gamification positively helps the user hedonic and utilitarian
motivation, which then positively impacts
their loyalty. The study is also moderated by type of rewards (direct cash
rewards v/s indirect
third party partnered rewards) on the relationship of gamification and
customer loyalty mediated
through motivation. The results confirm that mobile payment apps' cash
rewards are more useful,
especially when the degree of uncertainty in the game element is high
(scratch card). A
dditionally, they contribute to a higher degree of utilitarian benefits to
the customers.
The results contribute to the extension of the self-determination theory
and stimulus organism
response framework as well.
#Gamification#scratchcards#mobileapp#selfdeterminationtheory#stimulusorganismresponse#experiment
Why have consumers opposed, postponed, and rejected innovations during a
pandemic?
A study of mobile payment innovations
Shalini Talwar, Manish Talwar, Puneet Kaur, Gurmeet Singh, Amandeep Dhir
amandeep.dhir at uia.no
doi: https://doi.org/10.3127/ajis.v25i0.3201
The highly infectious nature of the COVID-19 virus has made the use of
contactless payment methods
a health exigency. Yet, consumers are resisting using mobile payments
(m-payments) during the pandemic,
a confounding behavior that needs to be better understood. The present
study explicates this behavior
by examining consumer resistance to m-payments during the COVID-19
pandemic. In addition, it provides
more granular findings by measuring three levels of
resistance/non-adoption, namely, postponement,
opposition, and rejection. In this way, the study adds depth to the
literature, which has largely
examined resistance at an aggregate level to yield generic findings. Toward
this end, the study
draws upon the Innovation Resistance Theory (IRT) to propose that usage,
value, risk, tradition,
and image barriers influence the three levels of resistance/non-adoption
differently.
An artificial neural network analysis (ANN) of the data collected from 406
non-users of m-payments
confirmed that the influence of the five barriers varies for the three
levels of resistance/non-adoption.
The results further suggest that the usage barrier is the most significant
contributor to opposition
and rejection intentions toward m-payments, whereas the image barrier is
the most influential for
postponement intentions. This study thus makes a useful contribution to
theory and practice.
#Consumerresistance#functionalandpsychologicalbarriers#innovationresistancetheory#nonadoption#mobilewallets
Interactive app-based services: Recovery evaluations and the mediating role
of satisfaction
in the relationship between customer-brand engagement and electronic word
of mouth
Radhakrishna Bhimavarapu, Pankaj Kumar Mohanty, Anitha Acharya, Manish Gupta
manish.gupta.research at gmail.com
doi: https://doi.org/10.3127/ajis.v25i0.3199
Based on the theory of co-creation and resource-based theory, this study
examines the differential impact
of varying levels of customer participation in service recovery (firm,
customer, and joint) on recovery
satisfaction, customer-brand engagement (CBE), and electronic-word of mouth
(e-WoM). Besides,
using social exchange theory, this study examines the mediating role of
consumers’ recovery
satisfaction in the relationship between the types of service recovery and
electronic
word of mouth (e-WoM). The data to accomplish the research objectives was
collected from 495 customers
of interactive food delivery apps in India. The experimental design was
used to collect the data.
The multivariate analysis of variance (MANOVA) and PROCESS macro techniques
were used to test the hypotheses.
The findings suggest that joint recovery results in better recovery
evaluations such as CBE,
recovery satisfaction, and e-WoM. Also, recovery satisfaction mediated the
relationship between
CBE and e-WoM. These findings provide empirical evidence for the linkages
among the theory of
co-creation, resource-based theory, and social exchange theory. The
marketers of interactive food
delivery apps may use these findings to ascertain which recovery type they
should emphasize to improve
recovery satisfaction. Moreover, they are encouraged to take steps for
improving recovery satisfaction
as CBE affects e-WoM through recovery satisfaction.
#servicerecovery#satisfaction#customerbrandengagement#ewordofmouth#interactivefooddeliveryapps
Does gamified interaction build a strong consumer-brand connection? A study
of mobile applications
Deepak Sangroya, Rambalak Yadav, Yatish Joshi
rbyadav1988 at gmail.com
doi: https://doi.org/10.3127/ajis.v25i0.3105
In recent times gamification has increasingly been used by brands through
smartphones to interact
effectively with their consumers. The core assumption for creating gamified
environment is that it
will develop engagement with the consumer and motivate them to use their
product or services.
However, beyond this assumption, there is dearth empirical evidence
regarding how much effective
these gamified features are in engaging consumers. Therefore, this research
analyses the relationship
between flow, brand engagement, self-brand connection and brand usage
intent among consumers (N = 360)
of two gamified mobile applications. The findings show that the
multidimensional construct flow formed
by five dimensions i.e. challenge, feedback, autonomy, immersion, and
interaction positively associates
with cognitive brand engagement and emotional brand engagement.
Additionally, both these forms of
brand engagement further strengthen consumers’ brand connection and
motivate them for further use.
These results imply that gamified environment can augment consumer
engagement with brand and
further increase usage intention. Therefore, gamification can be an
effective technique in
brand management and brand managers can use it to strengthen relationship
with consumers and increasing
possibility of using their brands.
#Gamification#Smartphoneapplications#Flow#Consumerbrandengagement#Brandusageintent#SelfBrandconnection
--
Professor Karlheinz Kautz
Editor-in-Chief,
Australasian Journal of Information Systems
http://journal.acs.org.au/index.php/ajis/index
On Mon, 4 Oct 2021 at 17:25, Ajis Editor <ajis.eic at gmail.com> wrote:
> Dear colleagues,
>
> The *Australasian Journal of Information Systems (AJIS)* has just
> published a
> Special Section with Research on* Indigenous Use of Information and
> Communication Technologies*
> with the following editorial and three articles:
>
> Editorial for the Special Section on Indigenous Use of Information and
> Communication Technologies:
> *Information Systems and the Practice of Indigenous Self-determination*
> Dominic O'Sullivan
> dosullivan at csu.edu.au
>
> doi: https://doi.org/10.3127/ajis.v25i0.3661
>
> #InformationSystemsandIndigenousSelfdetermination
>
>
> *Designing archival information systems through partnerships with
> Indigenous communities: developing the Mukurtu Hubs and Spokes Model in
> Australia*
> Kirsten Thorpe, Kimberly Christen, Lauren Booker, Monica Galassi
>
> Kirsten.Thorpe at uts.edu.au
>
> doi: https://doi.org/10.3127/ajis.v25i0.2917
>
> Indigenous peoples in Australia have been heavily documented in colonial
> archives and
> collections. The past two decades have seen significant materials from
> Galleries, Libraries,
> Archives and Museums (GLAM) institutions being returned to Indigenous
> communities in Australia
> through physical or digital repatriation of materials. The digital return
> of materials requires
> both appropriate systems for returning both the digital collections,
> metadata and contextual
> information that relates to them, and agreements, policies, and procedures
> for meaningfully
> engaging with Indigenous communities throughout the process. Importantly,
> the information
> returned needs to be accessible, readable, and usable in local community
> contexts based on
> understanding local community needs. This paper discusses priorities
> around engaging with
> Indigenous peoples to reshape and build archival information systems and
> access points that support
> community requirements for digital return and management of cultural
> heritage materials in local settings. The paper discusses future priorities
> for designing archival information systems to support Indigenous
> sovereignty, including data stewardship and preservation approaches. These
> concerns are discussed and raised as part of the research and development
> of the global Mukurtu Content Management System (CMS) project, including
> within the New South Wales (NSW) Australian Mukurtu Hub.
> #Archival Information
> Systems#IndigenousSovereignty#IndigenousDigitalReturn#IndigenousArchives
>
> *Knowledge Elicitation with Aboriginal Australian communities*
> Cat Kutay
>
> cat.kutay at cdu.edu.au
>
> doi: https://doi.org/10.3127/ajis.v25i0.2907
>
> This paper provides techniques for engagement and data collection in
> researching with
> Aboriginal Australian cultures, acknowledging significant differences in
> forms of
> communication and usage of Information Systems to the mainstream
> Australian culture.
> An approach to trust in relationships is developed by interpreting
> cultural aspects
> arising from the diverse relationships to technology developed by
> Aboriginal users.
> This work uses the existing Honeycomb model for social media development
> as a base
> framework for collaborative web systems and online knowledge sharing in
> the Indigenous
> domain. We present a series of product development research projects based
> in universities
> in NSW Australia, in particular user experience studies, to explain the
> relationship
> between the researchers and users and the products that are created in
> terms of the model.
> Some concepts and processes fundamental to engagement with Aboriginal
> Australian communities
> in the supply of appropriate information sharing technology are discussed
> in this context.
> For if Aboriginal people are to engage in IS development, we are sharing
> the knowledge
> or the culture that is embedded in the technology which can have
> detrimental effects.
> Either we are asking them to enter the culture that created the
> technology, that is assimilate,
> or we use engagement in design to change that technology to suit the
> culture.
>
>
> #AboriginalKnowledgeSystems#ProtocolsforEngagement#AppropriateInformationTechnology
>
> *Digital Support for Indigenous Research Methodologies*
> Kathleen Clapham, Helen Hassan, Bronwyn Fredericks, Dawn Bessarab, Peter
> Kelly, Valerie Harwood,
> Kate Senior, Marlene Longbottom, Elizabeth Dale
>
> kclapham at uow.edu.au
>
> doi: https://doi.org/10.3127/ajis.v25i0.2885
>
> Research undertaken by outsiders into issues of concern to Aboriginal
> communities frequently ignores
> community culture and the knowledge embedded within Aboriginal
> communities. Methodologies are adopted
> which perpetuate the colonialist mindset of non-indigenous Australians
> leading to failed solutions to
> Aboriginal problems. This paper describes an Aboriginal-led
> community-based research project, exploring
> the role of Aboriginal Australians in caring for, and transforming, their
> own communities. It focuses on
> the roles that Information Systems can play when providing an accessible
> platform for Aboriginal voices.
> The authors conducted an in-depth case study of one Aboriginal Community
> Controlled Organisation (ACCO),
> the Illawarra Koori Men’s Support Group (IKMSG). The research consisted
> of a social network analysis (SNA)
> of the inter-organisational links of the IKMSG; interviews and focus
> groups with members of the IKMSG and
> the co-design of their first website. The prominence of the IKMSG in the
> SNA maps suggests that its work
> in the community is highly respected and that the model produced by this
> research can act as a guide for
> success in other ACCOs. The findings have been used to develop a
> theoretical model of Aboriginal
> community engagement and intervention. This model can enable authentic
> outcomes to projects which
> address Aboriginal concerns and support the conduct of community-led
> research in Aboriginal communities.
>
>
> #IndigenousResearchMethodologies#DigitalSupport#CommunityParticipation#AboriginalCommunityControlledOrganisation
> #SocialNetworkAnalysis
>
> Thank you for the continuing interest in our work.
>
> Best regards
> Professor Karlheinz Kautz
> Editor-in-Chief, Australasian Journal of Information Systems
>
> http://journal.acs.org.au/index.php/ajis/
>
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